Influencer Marketing Specialist

Year    TN, IN, India

Job Description

Role Overview: Influencer Marketing Specialist


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We're looking for an Influencer Marketing Specialist to own and scale influencer-led growth for

Zocket and Bacon

. You'll be responsible for identifying the right creators, managing outreach, executing campaigns within fixed monthly budgets, and turning influencer collaborations into measurable growth.
This is a high-ownership role for someone who understands how creators actually work, can negotiate smartly, and knows how to turn relationships into consistent outcomes (not one-off posts.)

What You'll Do



Influencer Outreach & Partnerships:

Identify, research, and reach out to relevant influencers across platforms (X, LinkedIn, Instagram, YouTube, etc.)

Budget Ownership

: Manage and execute influencer campaigns within a fixed monthly budget per brand (Zocket and Bacon)

Campaign Execution:

Plan, coordinate, and execute influencer collaborations - from first DM to final post

Relationship Management:

Build long-term relationships with creators to enable repeat collaborations and better ROI

Brand Alignment

: Ensure influencer content aligns with each brand's positioning, tone, and goals

Performance Tracking

: Track campaign performance (reach, engagement, traffic, signups) and share clear learnings

Experimentation

: Test different influencer types, formats, and platforms to identify what scales

Cross-Team Collaboration:

Work closely with content, social, and growth teams to align messaging and timing

What We're Looking For




1-3 years of experience in influencer marketing, partnerships, or brand marketing
Hands-on experience with influencer outreach and negotiations
Strong understanding of social platforms and creator ecosystems
Comfortable working with fixed budgets and making ROI-driven decisions
Strong communication and relationship-building skills
Highly organized; you can manage multiple creators and campaigns simultaneously
Experience working with AI SaaS, startups, or creator-led brands is a plus

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Job Detail

  • Job Id
    JD5129695
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    TN, IN, India
  • Education
    Not mentioned
  • Experience
    Year