Job Description

About iwayworks

Iwayworks Media LLP is a Mumbai-based creative marketing agency dedicated to building brands with purpose and personality. We specialize in influencer marketing, production, user-generated content (UGC), social media, and digital branding. With a sharp focus on storytelling and strategy, we help brands create meaningful connections with their audience across platforms. Our culture thrives on creativity, collaboration, and a passion for results. If you love working in a fast-paced, idea-driven environment--this is your place.

Responsibilities

Lead influencer marketing strategy for client programs Research and identify key influencers, bloggers, and online media in designated categories Build strong relationships with influencers through seeding programs and regular communication Negotiate and execute paid blogs/blog networks Identify, establish, and manage ongoing influencer/brand ambassador programs Stay on top of industry trends, the latest PR/social media advancements, and relevant campaigns Establish and build relationships on behalf of the company and their clients Understand the client's mindset and requirements Must have contact details of top social media personalities, especially from the Lifestyle, Fashion, Food, Parenting, Technology, and Auto sectors Excellent communication and networking skills Should have a passion for using social media platforms to communicate with audiences and a deep understanding of what motivates people to engage with brands through them Should have a creative bent of mind and think outside the box Monitor and lead the existing influencer marketing team, ensuring smooth execution and performance tracking across all campaigns

Key Requirements

Graduate / Postgraduate in Management, English, Public Relations, or Mass Communication preferred Excellent interpersonal, verbal, and written communication skills Minimum 2+ years of prior experience in campaign execution Ability to multitask and perform under pressure
Job Type: Full-time

Pay: ?20,000.00 per month

Supplemental Pay:

Performance bonus
Application Question(s):

Please mention your current area of residence. Do you have a personal laptop to work with? Your Current CTC Expected CTC Please Mention your experience [e.g., 1 year 2 months]
Work Location: In person