Job Description

Key Responsibilities:

Campaign Strategy & Planning:

Collaborate with the marketing team and clients to develop influencer marketing strategies tailored to each client's objectives and target audience.

Influencer Outreach & Relationship Management:

Research, identify, and build strong relationships with relevant influencers, content creators, and brand ambassadors across various social media platforms.

Campaign Execution & Management:

Oversee the end-to-end execution of influencer marketing campaigns, including coordinating with influencers, managing contracts, and ensuring timely deliverables.

Content & Creative Collaboration:

Work with influencers and the creative team to produce high-quality, engaging content that aligns with campaign goals and brand messaging.

Analytics & Reporting:

Track, analyze, and report on the performance of influencer campaigns, including reach, engagement, conversions, and ROI. Use insights to improve future campaigns.

Budget Management:

Assist in the development and management of campaign budgets, ensuring cost-effectiveness and proper allocation of resources.

Stay Current with Industry Trends:

Keep up-to-date with the latest trends in influencer marketing, social media platforms, and content strategies to ensure campaigns are innovative and effective.

Skills & Qualifications:

Strong Communication Skills:

Exceptional written and verbal communication skills with the ability to effectively engage with influencers, clients, and internal teams.

Project Management:

Ability to manage multiple campaigns simultaneously, with a keen eye for detail and deadlines.

Analytical Mindset:

Strong ability to interpret data, analyze campaign performance, and adjust strategies to optimize results.

Creative Thinker:

Innovative approach to influencer marketing, with the ability to think outside the box and generate fresh ideas for campaigns.

Platform Proficiency:

In-depth knowledge of social media platforms (Instagram, TikTok, YouTube, etc.), and influencer marketing tools (e.g., Influencity, Upfluence, etc.).

Job Type: Full-time

Pay: ₹10,356.29 - ₹38,334.89 per month

Benefits:

Health insurance
Work Location: In person