Job Description

Campaign Strategy Execution

Design, develop, and implement influencer marketing campaigns from concept to completion. Ensure campaigns align with overall marketing goals and brand objectives.

Influencer Identification Relationship Management

Identify and vet relevant influencers across various social media platforms. Build and nurture long-term relationships with influencers.

Partnership Management

Negotiate contracts and manage influencer partnerships effectively. Handle budgets and secure impactful collaborations for brand promotion.

Content Creation Oversight

Collaborate with influencers to create compelling, brand-aligned content. Ensure content resonates with the target audience and adheres to brand guidelines.

Performance Analysis Reporting

Track, monitor, and analyze influencer campaign performance metrics. Measure effectiveness, calculate ROI, and provide actionable insights.

Market Trend Awareness

Stay updated on industry trends, best practices, and emerging platforms. Monitor competitor activities to optimize campaign strategies.

Cross-Functional Collaboration

Partner with marketing, content, and creative teams. Ensure influencer efforts integrate seamlessly with broader marketing initiatives.

Required Skills Qualifications

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Proven Experience:

2+ years in influencer marketing or digital marketing.

Platform Knowledge:

Strong understanding of major social media platforms.

Strategic Thinking:

Ability to create and execute effective influencer strategies.

Negotiation Communication:

Excellent negotiation, interpersonal, and written/verbal communication skills.

Analytical Skills:

Strong data analysis ability to measure ROI and optimize future campaigns.

Organizational Skills:

Detail-oriented with strong multitasking and project management abilities.

Industry Knowledge:

Awareness of legal and ethical considerations in influencer partnerships. *

Passion for Digital Trends:

Strong interest in content creation, social media, and influencer marketing.