Identifying and contacting potential influencers from Instagram, YouTube, Facebook, Telegram etc who have large followings and have relevant target audience.
Analyse influencers importance on the basis of content quality, audience segment and audience engagement
Identify suitable influencers and contact them for brand collaboration/promotion on their platform/channels/handles
Negotiate on budget and barter collaboration with influencers
Manage and Day to Day Follow up with influencers for content creation and posting for the product promotion
Suggest story ideas and product promotional scripts suitable for influencers and products
Regularly analyze the response and engagement on the collaborated posts
ensuring that the campaigns are executed according to the set timeline.
Coordinate with celebrities for brand collaboration and promotion on their social media platforms
Skills Required:
Ability to plan, execute & monitor multiple marketing campaigns.
Well organized with great time management skills
Excellent interpersonal and relationship building skills.
Strong presentation and speaking skills.
Ability to build and maintain relationships easily.
Ability to effectively communicate information and ideas in written and verbal format with high attention to detail.