Job Description

Job description : - Create awareness of and develop the brand you\'re marketing- Help with marketing plans, advertising, direct marketing and campaigns- Develop and implement a marketing strategy (often as part of a wider sales and marketing programme)- Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective- Track marketing performance and return on investment and prepare weekly or monthly reports for management- Monitor and report on competitor activity.- Source advertising opportunities and place adverts in the press or on the radio- Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts- Write and proofread marketing copy for both online and print campaigns- Produce creative content, including videos and blog posts- Run social media channels- Arrange the effective distribution of marketing material.- Conduct market research, for example, using customer questionnaires and focus groupsRequired Candidate profile : - Proven experience as marketing executive or similar role- Commercial awareness and business acumen- Copywriting and design skills- Creativity- An eye for detail- Analytical and strategic thinking- Drive and self-motivation- A flexible approach to work- The ability to work well under pressure- Teamwork and the ability to foster good working relationships- Influencing and negotiation skills- IT, social media and numeracy skills- Good understanding of market research techniques, data analysis and statistics methods- Thorough knowledge of strategic planning principles and marketing best practices (ref:updazz.com)

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