Head – Strategic Marketing

Year    Noida, Uttar Pradesh, India

Job Description

It's fun to work in a company where people truly BELIEVE in what they are doing!
We're committed to bringing passion and customer focus to the business.
About us:
Halma is a global group of life-saving technologies companies, driven by a clear purpose. We are an FTSE 100 company with headquarters in the UK and operations in 23 countries, including regional hubs in India, China, Brazil, and the US.
Our diverse group of nearly 50 global companies specialize in market leading technologies that push the boundaries of science and technology.
For the last 42 years, the combination of our purpose, strategy, people, DNA and sustainable business model has resulted in record long-term growth in revenues and profits and an increase in dividend by ? 5% every year- an achievement unrivalled by any company listed on the London Stock Exchange.
We have a team of over 250 professionals representing commercial, digital and support functions across our seven offices in India, two in Bengaluru and one each in Delhi, Mumbai, Thanjavur, Vadodara and Ahmedabad.
About Halma company HFI:
HFI combines market leading brands (Apollo, Advanced, Firetrace, FFE, Argus, Ampac & Veiga) within the fire detection and safety industry. Each brand has a unique identity, niche market presence, a distinct product range and a long, successful history. These products are manufactured globally across UK, Europe and USA. All the Halma Fire companies invest heavily in R&D and have dedicated R&D centres. HFI has its own manufacturing facility in India.
At Halma we are focused on cultivating the right environments where curious, entrepreneurial and ambitious people can think differently and work collaboratively to help us to achieve our purpose. Halma's culture reflects the collective capabilities of and is one of our unique strategic assets. It attracts high achievers with low egos, striving to make a positive difference in the world.
Position Objective (The purpose of role in current business/market scenario):
We are looking for a highly driven and motivated individual to join the HFI. As part of the leadership team, you will shape the future of this business as we implement our growth strategy which puts solution centric approach and customers at the heart of the company. Your challenge is to continually evolve the future product roadmap and corresponding go-to-market strategies which will accelerate our businesses growth whilst supporting sales with traditional and digital marketing communication.
As part of the India leadership team, you will:
lead the strategic transformation of the India Fire business into a full Operating Company
be responsible for building marketing strategies based on business priorities, competitive positioning and needs of the market.
Work with your fellow functional leaders to set the strategic direction for the company
Responsibilities (KRAs / deliverables / job expectations):
Strategic planning and leadership
Develop and lead the long-term product and marketing strategy
Market analysis to identify trends, opportunities and competitive dynamics
Customer Insights generator
Understanding customer needs, preferences and behaviours across all customer touch points
Identify key accounts to be developed
Brand building and positioning
Drive initiatives (e.g., technical seminars, events, whitepapers) to position HFI as an industry authority
Work with the hub marketing & Comms team for brand building and awareness
Creating a strong pipeline of ideas which will help business to grow & sustain. Question the status quo to bring in disruptive ideas
Partner with sales leaders to support pipeline creation and revenue growth Product management
Academic Qualifications:
BE / BTech / Equivalent in Electrical / Electronics / Computers / Science.
Postgraduate in Marketing / or equivalent field will be an advantage
Experience (exposure):
15+ years overall experience in Sales & Marketing.
Key attributes (critical functional competencies:
Strategic Planning
Market Intelligence & Analytics
Product & Portfolio Marketing
Brand & Communication
Channel & Customer Engagement
Leadership & Team Development
Ability & exposure to analytics tools and platform will be an added advantage.
Competencies (fundamental skills and attitudes):
Business & Customer Orientation
Leadership & Team Development
Collaboration & Influence
Agility & Adaptability
Integrity & Professionalism
Innovation Mindset
Execution Excellence
Proactive Ownership and Accountable.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
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Job Detail

  • Job Id
    JD4460870
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Noida, Uttar Pradesh, India
  • Education
    Not mentioned
  • Experience
    Year