Job Description

job description
? operates as a single point of contact for marketing needs at brand level and
salon level.
? develop and execute comprehensive marketing plans to drive growth and
lead generation for studio11 salons, both online and offline.
? identify and execute any corporate partnerships and tie ups which would help
increase the brand awareness.
? manage and lead the social media marketing, owning the social media
calendar, and ensuring content is relevant and engaging for studio11's target
audience.
? plan and execute seminars around execution of marketing activities for
franchise salons.
? plan and execute sales enablement campaigns through email marketing and
focused social media efforts to drive lead generation and increase conversion
rates.
? monitor and report on the performance of marketing campaigns, using data
and analytics to inform future campaigns and optimize marketing spend.
? execute atl and btl strategies focused on lead generation for salons,
including advertising, pr, events, and partnerships.
? execute launch marketing sops for each new salon launch, ensuring a smooth
and successful launch to drive early adoption and revenue growth.
? stay abreast of market trends and opportunities, conducting regular research
and analysis to identify new marketing channels and strategies.
? work on momentum marketing initiatives.
? plan and implement season-specific campaigns to drive awareness and
generate leads for salons.
? be responsible for maintaining the brand standards across any type of
marketing material covering social media as well as physical activities.
? report to customer experience head and company ceo directly and be
responsible for marketing kpis for the brand and franchise salons.
skills / experience
? at least 2 years of experience in digital, atl, and btl marketing, with a track
record of driving growth and lead generation.
? proven experience managing and leading social media marketing, including
owning the social media calendar
Experience
4 - 6 Years
No. of Openings
2
Education
M.Tech
Role
Marketing Head
Industry Type
Wellness / Fitness / Sports / Beauty
Gender
Male
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office

Skills Required