Job Description

WHAT YOU'LL DO

Own platform strategy across Meta Ads, YouTube/Google Ads, LinkedIn Ads (and others as required) Build and oversee campaign architecture: ? account structure, campaign objectives, ad set strategy, audience buckets, retargeting flows Define testing frameworks: ? creative testing plans, hypothesis-led experiments, learning agendas Guide the creative/content teams with performance inputs: what's working, why it's working, and what to build next Optimise and QA campaigns daily/weekly: ? budget pacing, bid strategies, placements, targeting, frequency, creatives Ensure strong tracking and measurement: ? pixels, events, UTMs, conversion setup, lead forms, landing page recommendations Lead weekly/monthly reporting with actionable insights (not vanity metrics) Manage and mentor performance executives/managers; set review standards and output quality Support pitches with platform plans, sample funnels, and performance frameworks
WHAT WE'RE LOOKING FOR

7-10 years in performance marketing / paid media Strong expertise in Meta + YouTube/Google + LinkedIn campaign strategy & execution Deep comfort with: ? objectives, audience strategy, bid strategies, attribution limitations, creative testing Strong analytical thinking + ability to translate data into creative direction Experience leading a team and setting SOPs / QA standards Confident communicator with client-facing maturity Obsessive about structure, clarity, and repeatable frameworks
Job Type: Full-time

Pay: ?1,200,000.00 - ?1,530,479.92 per year

Work Location: In person