Job Description

Position: Head of Organic Marketing

Location:

Ahmedabad / Remote

Experience:

5+

Department:

Growth & Marketing

About the Role

We're seeking a Head of Organic Marketing to architect, lead, and scale our organic growth ecosystem -- including SEO, content strategy, PR, listings, thought leadership, and brand presence.This role is ideal for someone who thrives on building powerful inbound engines, driving high-intent traffic, and transforming content into a measurable revenue stream. You'll build and manage cross-functional teams across SEO, content, social, and digital PR, ensuring that Confiance becomes the most discoverable, authoritative, and trusted brand in the outsourcing and B2B services landscape.

Key Responsibilities

SEO & Visibility

Develop and execute the complete organic growth strategy -- on-page, off-page, and technical SEO. Oversee keyword strategy, site architecture, content optimization, schema markup, and link-building. Lead the SERP domination strategy for key business verticals and geographies (US, UK, Middle East, etc.). Collaborate with developers to ensure Core Web Vitals, crawlability, and indexation meet global benchmarks. Use tools like SEMRush, Ahrefs, Screaming Frog, and Google Search Console for audits and performance tracking.

Content Ecosystem

Build and manage a content engine producing blogs, whitepapers, guides, landing pages, and video scripts at scale. Oversee an editorial calendar aligned with marketing and sales goals. Ensure content reflects thought leadership, SEO value, and brand storytelling. Lead collaborations with subject-matter experts, writers, and designers to maintain consistency and quality.

Authority & Backlinks

Drive strategic digital PR and listing placements across top industry platforms (Clutch, G2, Capterra, etc.). Build high-quality backlink partnerships -- no spam, only credibility-driven collaborations. Manage reputation and visibility across forums, blogs, and niche industry communities.

Team Leadership

Recruit, train, and lead a high-performing team of SEO specialists, content writers, link builders, and social strategists. Collaborate cross-functionally with Demand Gen, Sales, and Design teams for alignment. Mentor team members to move from execution to strategic thinking.

Required Skills & Qualifications

5+ years of experience in SEO, content, or inbound marketing, with at least 2 years in a leadership role. Proven track record in scaling organic channels that generate leads and revenue, not just traffic. Deep understanding of Google algorithms, link-building ethics, and content strategy. Hands-on expertise in SEMRush, Ahrefs, GA4, GSC, and CMS platforms (WordPress preferred). Strong analytical and storytelling skills -- can turn data into strategy. Exceptional leadership and project management capabilities. Prior experience in B2B / SaaS / outsourcing / consulting is highly preferred.
Job Types: Full-time, Permanent

Pay: ?70,000.00 - ?90,000.00 per month

Benefits:

Flexible schedule Health insurance Paid sick time Paid time off Provident Fund
Work Location: In person