Job Description

Role Purpose

To build, lead, and scale the marketing function from the ground up -- creating a unified brand strategy across B2B, e-commerce, and refurbished tech sectors.

Key Responsibilities

Define and own the overall marketing strategy -- brand, acquisition, retention, and partnerships. Build a marketing playbook: customer segmentation, messaging hierarchy, tone of voice, and creative direction. Align marketing goals with company OKRs and financial metrics. Hire, train, and mentor a core marketing team Oversee campaigns across Google Ads, Meta, Linkedin, Email, WhatsApp, and Automation. Develop dashboards HubSpot for full-funnel visibility. Build a consistent brand identity across all channels. Select and integrate the marketing tech stack (HubSpot, Zapier, analytics, automation tools). Champion transparency and a values-driven team culture.

Core Skills & Experience

6+ years of marketing experience with at least 3 years in a leadership role. Strong command of acquisition (SEO, paid, social), retention (CRM, email, automation, and brand storytelling. Proficiency with GA4, HubSpot, Looker Studio, UTM tagging, attribution. Experience hiring, coaching, and leading teams across creative and performance disciplines. Hands-on with ChatGPT, Gemini, Zapier, HubSpot workflows, or similar.
Job Type: Full-time

Pay: ?1,200,000.00 - ?2,200,000.00 per year

Work Location: In person