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Role Description:
Business Marketing Manager and Head of Communications, Media and Information Services Sector @ Wipro Americas 1
Location : India
About Wipro
Wipro is a leading global information technology, consulting and business process services company. We harness the power of cognitive computing, hyper-automation, robotics, cloud, analytics and emerging technologies to help our clients adapt to the digital world and make them successful. A company recognized globally for its comprehensive portfolio of services, strong commitment to sustainability and good corporate citizenship, we have over 240,000 dedicated employees serving clients across six continents. Together, we discover ideas and connect the dots to build a better and a bold new future
About the Role
As the. Head of marketing for the CMI (Communications, Media and Information Services- including telecom Equipment ) sector you will focus on "driving accelerated revenue growth and building a strong brand for the Communications , Telecom and Media Sector in Americas " through strategic priorities of the business focusing on scaling existing clients' portfolios, winning transformation deals, and leveraging strategic partnerships.
Building geographic marketing plans, devising account-based and performance marketing campaigns to scale local strategic clients, designing opportunistic activities to win large transformation deals and creating joint marketing programs to leverage hyperscalers and partners are some of the key activities that will attribute to the larger team's success.
You will work closely with senior business leaders, account executives , and sales leaders and a dream team of marketing experts to drive thought leadership, win deals, improve pipeline, sales, and revenue outcomes through digital-first marketing programs and tactics tailored to buyer's needs. You will also manage and lead a team reporting into you to execute the marketing plan.
Key Activities include:
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