Job Description

At inFeedo.AI we're on a mission to make every employee feel heard, valued, and understood. With

320 CHROs across 60 countries

relying on Amber, as their Chief Experience Officer, we're building Asia's leading

Employee Experience Platform

.



Now we're looking for a

Head GTM (Market & Competitive

) to shape the future of Amber's GTM engine. If you thrive at the intersection of product, sales, and marketing, and want to help redefine how enterprises listen, act, and enable their people, this role is for you.

What you'll own (Responsibilities)

1. GTM Research & ICP Modeling :

Lead deep-dive research into enterprise HR leaders (CHROs, HRBPs, HR Ops) across US, APAC, and India. Define and continuously refine

ideal customer profiles (ICP)

and buyer personas by segment, region, and industry. Build business cases for entering new segments, geographies, or product adjacencies.

2. Positioning & Messaging :

Craft bold, differentiated narratives for Amber's 3 capabilities:

Listening, Automation & Communication.

Translate product capabilities into crisp, compelling

value propositions, use cases, and customer outcomes.

Improve objection handling capabilities by solving for common questions like "Build vs buy" and "What's the ROI?"

3. Pricing & Packaging :

Own

pricing and packaging strategy

for new and existing products. Benchmark against competitors, model revenue impact, and run pricing experiments.

Use Case Development & Enablement

Map Amber's superpowers to

employee journey use cases, workflows & integrations.

Drive alignment across product, sales, and marketing on use case-led GTM.

4. Competitive Intelligence :

Lead

competitive research & win-loss analysis

. Build and maintain a

competitive playbook

for Sales and Marketing. Identify gaps and opportunities to differentiate Amber in the HR Tech landscape.

5. Cross-functional Leadership :

Work closely with

Product

to influence the roadmap with customer insights. Partner with

Sales & Customer Success

to gather market feedback and sharpen messaging. Collaborate with

Growth & Demand Gen

to design campaigns with a clear ICP fit.

Who will you work with?

Nishchal, Rohit and of course the rest of the jovial inFeedo team.

What makes you a great fit (Requirements):

6-10 years of experience in GTM or Product Marketing at a fast-scaling B2B SaaS company (HR Tech a plus). Proven track record of owning

GTM strategy, positioning, and pricing

for enterprise SaaS products. Deep experience in

ICP definition, competitive modeling, and sales enablement.

Exceptional storytelling skills. Able to translate complex product features into clear, compelling business outcomes. Data-driven yet bold. Comfortable with research, but not afraid to take contrarian stances. Strong collaborator with experience working closely with Product, Sales, and Marketing leaders.

Why join inFeedo?

Join a

category-creating SaaS company

that's redefining how large organizations manage employee experience. Partner with

320+ CHROs

globally, including leaders from

Tata, Sony, Axis, EY, Maruti

& more. Play a pivotal role in shaping inFeedo's

US-first growth strategy

and new product bets. Be part of a

high-ownership, no-BS culture

where bold ideas win.

At inFeedo, you won't just market features - you'll help CHROs brag about how Amber makes them the hero in their boardrooms.

What happens after you apply?

Step 1:

In 15-20 days, if your application shines and aligns with our criteria, our People Success Team will reach out to you for a quick chat about your journey so far.

Step 2:

Within 4-6 days of that initial chat, we'll introduce you to your potential future team, and we will guide you through the rest of the hiring process.

Step 3:

If our vibes align after meeting the Hiring Team, you'll have an opportunity to chat with the founders. If we mutually enjoy the conversation, we'll celebrate with a virtual high-five and outline the next steps for you to join us. At any step, if things don't work out, we proactively send an email. You are welcome to ask for detailed feedback and re-apply in the future. :)

Our expectations before you click "Apply Now"

Read about inFeedo and Amber
We are an equal opportunity employer and value diversity at inFeedo. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status or education.

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