Job Description

About the Role

OMSA Consulting Pros. is seeking a strategic, innovative, and results-driven

Head of Digital Marketing

to lead our digital growth initiatives. This role is ideal for a senior marketing leader who excels in digital strategy, performance marketing, brand positioning, and data-driven decision-making.

You will oversee all digital marketing functions, align marketing efforts with business goals, and build a high-performing marketing team to scale our customer acquisition and brand presence.

Key ResponsibilitiesDigital Strategy & Leadership

Develop and execute a comprehensive digital marketing strategy across all channels (SEO, SEM, social, email, content, automation, paid media). Lead, mentor, and grow the digital marketing team. Set KPIs, monitor performance, and optimize campaigns for ROI and growth.

Performance Marketing

Manage and optimize paid campaigns across Google Ads, Meta, and other platforms. Drive customer acquisition, lead generation, and conversion optimization. Implement A/B testing, landing page optimization, and funnel improvements.

Brand, Content & Social Media

Oversee brand positioning and digital storytelling. Manage strategic content planning--blogs, videos, email campaigns, and social media. Strengthen the company's online presence and engagement with key audiences.

Data Analytics & Reporting

Use analytics tools (Google Analytics, Search Console, CRM dashboards) to track campaign performance. Provide executive-level reports on KPIs, ROI, and marketing insights. Identify trends and make data-backed recommendations.

Technology & Innovation

Evaluate and implement marketing tools, automation platforms, and emerging technologies. Ensure best practices in digital marketing, data management, and compliance.

Qualifications

Bachelor's degree in Marketing, Business, Communications, or related field (Master's preferred).

7-12+ years

of experience in digital marketing, with at least

3+ years in a leadership role

. Proven success in scaling digital channels and leading high-performing teams. Strong knowledge of SEO, SEM, paid media, CRM, data analytics, and marketing automation tools. Exceptional communication, leadership, and project management skills. Experience within consulting, technology, or professional services is a plus.

What We Offer

Competitive salary and performance-based incentives. Opportunity to build and lead a modern digital marketing function. Dynamic, collaborative work environment. Career growth in a fast-scaling organization.
Job Types: Full-time, Permanent

Pay: ?1,200,000.00 - ?2,400,000.00 per year

Work Location: In person