Job Description

Responsibilities: * Identify and pursue new business opportunities through strategic prospecting and networking.

• Conduct in-depth consultations to understand client goals, challenges, and target audiences.
• Develop customized monetization strategies based on audience engagement, content type, and leverage captive environment capabilities across entire airport ecosystem.
• Tailored solution design by building a customized advertising strategy that integrates the new concept, aligning the solution with the advertiser's goals (e.g., brand awareness, lead generation, conversions).
• Collaborate with mainline agencies, poster specialist agencies, direct advertisers and analytical teams to design and execute campaigns.
• Create customized advertising proposals aligned with client objectives and budget.
• Manage the full sales cycle-from initial outreach to closing and post-sale support.
• Stay informed on industry trends, emerging technologies, and competitive landscape.
• Monitor and analyze key performance indicators (KPIs) to assess the e?ectiveness of sales strategies and make data-driven adjustments as needed.
• Represent Adani Airports in industry forums and conferences to showcase its advertising capabilities and explore new business opportunities.

Qualifications:
Educational Background: * Bachelor's degree in marketing, Business Administration, or a related ?eld (mandatory).

• MBA or equivalent postgraduate quali?cation in Sales, Marketing, or Media Management (preferred).

Required Quali?cations & Experience: * Minimum of 12 years of experience in concept selling of various advertising media formats in a full-service agency or large media house past experience in delivering storytelling-driven campaigns that integrate brand values.

• Proven track record of driving revenue growth in a high-tra?c environment,
• Strong understanding of advertising trends, digital media platforms, and customer engagement strategies
• Demonstrated success in managing large-scale advertising campaigns and achieving revenue targets.

Domain Expertise: * Expertise in advertising media sales, including agency and direct sales, with a focus on high- tra?c environments

• Experience in collaborating with government and non-government entities to develop and execute advertising initiatives.

Digital & Operational Tools: * Advanced knowledge of analytics tools (e.g., Tableau, Power BI) for data-driven decision- making.

• Familiarity with digital advertising tools (e.g., Google Ads, Adobe Marketing Cloud) for campaign management.

Leadership Capabilities: * Strong relationship management skills with advertising agencies, corporate clients, and technology providers.

• Proven ability to lead cross-functional teams and drive collaboration across departments.
• Excellent negotiation and communication skills, with a focus on building long-term partnerships.
• Strategic thinking and problem-solving abilities, with a track record of achieving measurable results.

Skills Required