Job Description

As a Digital Marketing Analyst, you would be responsible for managing shopping campaigns at Google and Bing.Responsibilities :- Proactively monitor campaign performance to foresee and resolve issues before they occur.- Perform independent campaign analysis with definite conclusions and actions.- Define campaign growth initiatives with estimated timelines and expected results.- Complete ownership of P&L for assigned campaigns.- Proactively identify and evaluate new campaign opportunities and convert them into short-term or long-term projects.- Collaborate actively with engineering, sales, and operations functions to ensure the resolution of day-to-day issues.- Participate in departmental or cross-team meetings to communicate results and issues.- Drive the product delivery process including ad specification, quality assurance, rollout, and optimization.- Conduct competitive benchmarking.Requirements :- Positive, persistent, and "can-do" attitude.- 1 to 3 years of experience in Search Engine Marketing including Shopping Campaigns and feed management.- Hands-on expertise in AdWords/BingAds tools to deploy, optimize, and grow campaigns.- Ability and willingness to quickly complete large volumes of work with high quality.- Strong logical thinking and problem-solving skills.- Strong track record of setting and achieving goals.- Extremely well organized and able to manage multiple projects simultaneously.- B.Tech/BE with proven quantitative and analytical skills.Bonus :- Expertise in MS Excel including proficiency in organizing data for analysis, pivot table building, and chart construction.- Familiarity with SQL/Unix programming is a plus (ref:updazz.com)

updazz .com