Build and manage lifecycle marketing campaigns (email, SMS, WhatsApp, push notifications)
Develop segmented campaigns to increase user engagement, activation, and repeat usage
Plan and execute user acquisition campaigns across digital channels (Google, Meta, programmatic, email, etc.)
Run A/B tests to optimize landing pages, ad creatives, and messaging
Identify churn patterns and implement win-back or re-engagement strategies
Work with the CRM team to personalize communications across user cohorts
Qualifications:
Bachelor's degree in Marketing, Business, Communications, or related field
1+ years of experience in growth or retention marketing, preferably in healthcare, wellness, or tech
Hands-on experience with performance marketing tools and CRM platforms (e.g., HubSpot, MoEngage, Clevertap, WebEngage)
Strong analytical mindset with comfort in Excel and basic data tools
Familiarity with healthcare customer personas, compliance, and digital behavior is a plus
Strong communication and project management skills.
Nice to Have:
Experience with marketing automation
Knowledge of HIPAA or healthcare regulatory requirements
Basic understanding of SEO/SEM or content marketing
What We Offer:
Competitive salary and performance-based incentives
Opportunity to work in a mission-driven, high-impact healthcare startup
Collaborative team culture with growth opportunities
Health benefits, wellness programs, and flexible work arrangements
How to Apply:
Send your resume at hr@herbalmax.in or 7428829747.
Job Types: Full-time, Permanent
Pay: ?20,000.00 - ?35,000.00 per month
Application Question(s):
How many year of experience do you have with performance marketing tools and CRM platforms (e.g., HubSpot, MoEngage, Clevertap, WebEngage)?
Are you Comfortable with Onsite Gurgaon location?
Are you comfortable with upto 35k salary?
How many year of Experience do you have in D2C/Healthcare supplement industry?
Are you an immediate joiner?
Work Location: In person
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