Job Description

Job Title

Growth Marketing Manager - SEO & Performance Marketing

Experience

0-3 / 2-4 years (flexible for the right, fast learner)

About the Role

We are looking for a

smart, quick learner

who can work across

SEO (including AI-driven search)

and

Performance Marketing

to drive measurable growth. This role sits at the intersection of

organic visibility, paid acquisition, analytics, and experimentation

.

You will help scale traffic, conversions, and brand visibility across traditional search engines, AI-powered search platforms, and paid media channels.

Key ResponsibilitiesSEO & AI Search Optimization

Develop and execute SEO strategies to improve

organic rankings, traffic, and conversions

Optimize content for

AI-powered search platforms

such as

SGE, Perplexity, Gemini, and conversational search

Conduct keyword research, competitor analysis, SERP analysis, and search trend forecasting Improve on-page SEO elements:

metadata, headings, internal linking, schema markup, image optimization

Implement technical SEO best practices including

site speed, crawlability, indexation, and Core Web Vitals

Build AI-ready content frameworks using

structured data, semantic SEO, and intent-based optimization

Work closely with content teams to create and optimize search-friendly, high-performing content Track, analyze, and report SEO performance using

GA4, GSC, SEMrush, Ahrefs, Screaming Frog

, etc. Stay updated with

algorithm changes, AI search trends, and SEO best practices

Performance Marketing (Paid Growth)

Plan, execute, and optimize paid campaigns across

Google Ads, Meta, LinkedIn, and YouTube

Monitor and optimize key metrics such as

ROAS, CAC, CPA, CTR, CPM, and conversions

Analyze campaign performance and user behavior using

GA4

Assist with

landing page, funnel, and conversion rate optimization

Ensure consistent brand messaging across all paid and organic digital touchpoints Run A/B tests and experiments on ads, creatives, audiences, and landing pages Stay updated with

paid media platform updates and digital marketing trends

Required Skills & Qualifications

0-3 / 2-4 years of hands-on experience or strong practical exposure to

SEO and/or Performance Marketing

Solid understanding of

search engine fundamentals, paid ad funnels, and digital analytics

Familiarity with SEO tools:

Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog

Experience or exposure to

Google Ads Manager, Meta Ads Manager

Working knowledge of

schema markup / structured data (JSON-LD)

is a plus Comfortable working with data, dashboards, and performance reports

Fast learner with a strong problem-solving and experimentation mindset

Good communication and collaboration skills
Good to Have

Exposure to

AI tools

like ChatGPT, Perplexity, Gemini Basic understanding of

branding campaigns and automation tools

Experience with

CRM or marketing automation platforms

Content writing or optimization experience
What We're Looking For

Someone who can balance

short-term paid growth

with

long-term organic impact

Curious, proactive, and eager to learn emerging growth channels Willing to test, fail, learn, and scale what works
Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

Cell phone reimbursement Leave encashment Paid time off Provident Fund
Work Location: In person