Job Description

Requirements:

? Excellent written and verbal communication skills to create compelling campaignsand collaborate with teams.

? Proven experience in digital marketing, with a strong focus on driving growthinaSaaS environment.

? Ability to analyze data, run experiments, and make decisions based on metrics suchasCAC, LTV, and MRR.

? Strong understanding of SEO, SEM, PPC, social media advertising, email marketing, and content marketing strategies.

? Experience in customer acquisition and conversion rate optimization, withatrackrecord of optimizing the sales funnel for maximum impact.

? Ability to collaborate with product teams to ensure alignment between marketingandproduct development.

Responsibilities:

? Create and implement growth marketing strategies to drive customer acquisition, engagement, and retention.

? Continuously test and optimize marketing funnels to increase conversion rates anddrive qualified leads.

? Collaborate with content teams to develop SEO-driven content that enhances organictraffic and improves search engine rankings.

? Track and analyse marketing performance using tools like Google Analytics, HubSpot, or similar, providing insights to improve future campaigns.

? Create automated email marketing campaigns and customer journeys to engage leads, nurture prospects, and drive conversions.

? Work closely with sales and product teams to ensure marketing efforts align withtheoverall company goals and product vision.

? Design, launch, and measure the impact of various growth experiments toidentifynew opportunities for customer acquisition and revenue growth.

? Implement strategies to increase customer engagement and reduce churn, focusingonlong-term retention.

? Keep up with industry trends and perform competitor analysis to identify newgrowthopportunities and adjust strategies accordingly.

Job Type: Full-time

Pay: ?800,000.00 - ?1,500,000.00 per year

Experience:

Digital marketing: 3 years (Preferred) growthinaSaaS environment: 3 years (Preferred) metrics suchasCAC: 1 year (Preferred) LTV: 1 year (Preferred) MRR: 1 year (Preferred) growth marketing: 1 year (Preferred)
Language:

English (Preferred)
Work Location: In person