Track key performance metrics and op-timize campaigns for stronger engagement and ROI. Experience: 1-2 Years
Location: Calicut Employment
Type: Full-2 time
Key Responsibilities
Implement and optimize Marketing Automation Tools to enhance user journeys and boost retention
Set up and manage personalized SMS and email campaigns that engage users effectively.
Create and execute user segmentation strategies based on behavioral and demographic insights.
Track key performance metrics and optimize campaigns for stronger engagement and ROI.
Write high-convering content for automated campaigns that resonates with different user segments.
Collaborate with designers to craN aGen-on-grabbing headlines, CTAs, and personalized messaging.
Work cross-functionally with the larger marke2ng team to align efforts across all touchpoints.
Qualifications
1-2 years of experience in customer engagement and retention marketing, ideally within ed-tech or a digital-first brand.
Proficiency with marketing automation tools (e.g., MoEngage, WebEngage, HubSpot, or similar).
Job Type: Full-time
Schedule:
Day shift
Work Location: In person
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.