Job Description

About Edzy

At Edzy, we are building India's largest gamified online learning platform for CBSE/NCERT students of Classes 6-12. With our mission "Learn like you play!", we combine AI tutors, duels, streaks, XP points, micro-lessons, and interactive practice into a fun, engaging learning journey.

As part of our fast-growing startup, you will get a chance to experiment, learn, and directly contribute to shaping how millions of students experience education.

Key Responsibilities

1. Social Media & Content Growth

Take full ownership of Edzy's social media strategy and presence across platforms (Instagram, LinkedIn, X/Twitter, Facebook, YouTube, Whatsapp Channel and Telegram Group, etc.). Plan, create, and post engaging, educational, and shareable content that drives awareness and user growth. Develop and execute growth experiments to boost engagement, followers, and conversions. Monitor social media analytics, track performance, and continuously optimize strategies for better results.
2. Content Creation & Writing

Create high-quality written and visual content for social media, blogs, newsletters, and campaigns. Collaborate with the design and marketing teams to produce captivating storytelling content that resonates with educators, students, and institutions. Ensure brand tone, voice, and messaging remain consistent across all digital channels.
3. Brand Awareness & Community Building

Build and engage with an active online community around Edzy. Identify and collaborate with influencers, student ambassadors, and educational thought leaders. Drive creative initiatives that promote Edzy's vision and values to a wider audience.
4. Partnerships & Client Relationships

Maintain strong, long-term relationships with schools, colleges, and educational institutes. Act as a key point of contact for clients and institutional partners. Identify opportunities to expand Edzy's network and partnerships in the education sector.
5. Growth Experimentation & Analytics

Use a data-driven approach to measure performance and uncover new growth opportunities. Conduct A/B testing, analyze results, and refine campaigns for optimal growth and engagement.
Requirements

1-3 years of experience in growth marketing, social media management, or digital marketing (preferably in edtech or startups). Strong understanding of social media trends, analytics tools, and digital growth tactics. Excellent communication and relationship-building skills. Content writing and content creation skills are highly preferred. Creative thinker with a data-driven and experimental mindset. Ability to work independently and manage multiple projects in a fast-paced environment.
Bonus Points

Experience with influencer outreach, community building, or paid ad campaigns. Knowledge of SEO, email marketing, or video content creation. Passion for education and technology.
What We Offer

A chance to own and shape Edzy's growth story. Creative freedom and opportunities to experiment. Collaborative, purpose-driven work culture. Competitive compensation with performance-based incentives. Pre-Placement Offer for outstanding performance during the internship period.
Job Type: Internship
Contract length: 3 months

Pay: ₹10,000.00 per month

Work Location: In person