Job Description

Date:

27 Aug 2025

Location:

Gurgaon, HR, IN, 122015

Company:

Hero Motocorp

Function

Hero Innovation Cell

Pay Band

E4 to M2

Role

To lead the sales strategy for creating the sales & business strategy for growth, plan and monitor the execution.

Also plan the GTM strategy for entry into new/existing markets with new vehicle -L2-5 Category Electric Vehicle ( 3Wheeler & 2Wheeler)

A purpose driven role for you

Go-To-Market Plans for new vehicle L2-5 Category Electric Vehicles

Identification of opportunities for EVs in market, creation of a

complete end-to-end GTM plans in existing markets & new markets.

End-to-end GTM plans including sales strategy, service strategy, market entry plan, marketing plan, distribution plan, building capabilities through hiring, compliance and consumer proposition

through B2B & B2C model.

Sales Strategy

Charting out a clear Sales strategy for the financial year Identifying opportunities & levers for business growth in the existing

markets

Creating strategic plans for the short & medium terms End to end distribution planning, network expansion & other key

metrics of distribution.

Launch B2B Fleet & Operations

Launching and execution of fleet operations for B2B clients.

Business Case & Financials

Creation of business case for electric vehicle business

Product Planning & Consumer Insights

Responsible for product comparison, price positioning, price

recommendations and holistic proposal of product/Pricing & Distribution

Lead various research projects related to consumers, products & be

responsible for deriving key insights with respect to electric vehicles

A Day in the life

Successful launch of new vehicle category EVs in identified

geographies. Achievement of goals set out in business plan for EVs

Achievement against set out timelines of these strategic business

plans.

Successful Launch & fleet operations as per the business model

Creation of business cases for Market Entry

Completion of pricing proposals, research projects & associated deliverables

Academic Qualification & Experience

BE Engineering + MBA/PGDM

7 years+

Technical Skills/Knowledge

In-depth understanding of the automotive

Landscape in India

Good understating of financials, business plans & financial metrics Exposure to B2B dealings, and fleet operations of EVs

Behavioural Skills

Ability to work across CFTs, Business Acumen, good interpersonal skills, ability to manage complex situations, out of the box thinker, innovator, creative and a team player

What will it be like to work for Hero

As the

world's largest

manufacturer of motorcycles and scooters for the last

22 years

, Hero is where you will get to work with the brightest innovators, passionate about being the best in what they do. You will become a part of India's proudest legacy, a brand that is celebrated by

110 million Indians

and is now taking over the world with its manufacturing superpower. If you are someone who dreams big and goes after their dreams with absolute conviction, Hero is your place to be. At Hero, we are building a cutting-edge future of mobility, pushing frontiers of innovation and aiming for the very best.

Choose to be with the best, choose to be your best.

About Hero

Headquartered in New Delhi (India), Hero MotoCorp is the

world's largest

manufacturer of motorcycles and scooters for 22 consecutive years. We are at the forefront of developing modern, technologically superior and eco-friendly mobility solutions for its millions of customers around the world. Hero MotoCorp has rapidly transformed into a true multinational organization with a presence in

47 countries

across Asia, Africa, Latin America and the Middle East. We have achieved the coveted milestone of

110 million cumulative production

and sales since inception. Aligned with its Vision

"Be the Future of Mobility"

, Hero MotoCorp plans to achieve its next

100 million sales by 2030

. We have a globally benchmarked manufacturing and Research & Development (R&D) ecosystem that is spread across global geographies. Its R&D facilities are located in India and Germany - the Centre of Innovation and Technology (CIT) at Jaipur, India, and the Tech Centre Germany (TCG), near Munich. Hero MotoCorp's eight 'green' manufacturing facilities are spread across India (6), Colombia (1) and Bangladesh (1). Hero MotoCorp is the pre-eminent leader in the Indian two-wheeler market. It is the only motorcycle manufacturing company listed in Dow Jones Sustainability Index. In 2022, Hero MotoCorp launched a separate brand for emerging mobility solutions, including Electric Vehicles (EV) -

VIDA

, Powered by Hero. VIDA has commenced sales of VIDA V1 - its first EV - in India and plans to launch the product in global markets. We are one of the largest global corporate promoters of multiple sporting disciplines. Hero is globally associated with golf, football, field hockey, cricket and motorsports. Hero MotoSports Team Rally is one of India's flag-bearers in global rally racing. The iconic golfer Tiger Woods is Hero MotoCorp's Global Corporate Partner. Read more about us. Be with the best. Be your best. Catch-up on all our latest openings. Recruitment assessments - We at Hero are equal opportunity employer and committed to a policy of treating all its employees and job applications equally. Some of our roles use assessments to help us understand how suitable you are for the role you've applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.

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