We're hiring a Growth Hacker who can lead our marketing growth engine across ecosystems, sectors, and market cycles.
This role combines data-driven strategy with Web3-native execution -- from positioning in emerging narratives like modular blockchains, restaking, LRTs, ZK scaling, DePIN, intent-based architectures, and AI x blockchain integrations to building acquisition loops that convert traders, stakers, and builders into long-term community members.
You'll own the growth playbook, with product owners taking feedback from you and providing resources to execute on your strategy.
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Key Responsibilities
Narrative Positioning & Market Timing
Place the brand in the middle of high-velocity conversations -- e.g., entering modular blockchain debates when Celestia or AltLayer trends, riding Solana TPS spikes to highlight our infra capabilities, or framing integrations alongside restaking narratives like EigenLayer.
Acquisition Loops & Retention Mechanics
Design growth engines like referral programs, staking incentives, quest systems (Zealy, Galxe), and cross-protocol activations that have sustained retention -- not just one-off spikes.
Partnership-Driven Expansion
Build collaborations across ecosystems -- e.g., liquidity sharing with L2 DEXs, validator partnerships in Cosmos, data sharing in DePIN networks, or integrations with intent-based routing protocols.
Data-Driven Campaign Management
Track campaign ROI using both on-chain and off-chain data -- e.g., monitor wallet growth via Dune dashboards, analyze liquidity and holder behavior with Nansen, and measure sentiment shifts using community analytics tools.
Cross-Functional Growth Leadership
Coordinate with community, product, and dev teams to ensure campaigns align with roadmap milestones -- for example, launching a major growth push after a performance upgrade or mainnet feature release.
Trend-Responsive Execution
Quickly adapt campaigns when new opportunities arise -- e.g., memecoin surges on a specific chain, new LRT token launches, or AI x DePIN narratives hitting CT (Crypto Twitter) trending topics.
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Requirements
3-5+ years in Web3 marketing or growth roles, with leadership responsibility for cross-team campaigns.
Strong understanding of current and emerging crypto sectors -- modular infra, L2 scaling, ZK tech, restaking layers, LRTs, MEV mitigation, DePIN, AI x Web3 integrations.
Proven track record of scaling user acquisition and engagement with measurable KPIs.
Skilled in on-chain analytics (Dune, Nansen, Flipside) and Web3-native marketing tools (Zealy, Galxe, Layer3).
Can translate technical concepts into compelling campaigns for both developers and retail users.
Job Type: Full-time
Pay: ₹1,000,000.00 - ₹1,200,000.00 per year
Work Location: In person
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