Job Description

Job Title:
Sr. Product Manager / Product Manager
Business Unit:
Emerging Markets Business
Job Grade
G9B/ G10
Location:
Sun House, India
At Sun Pharma, we commit to helping you "Create your own sunshine"- by fostering an environment where you grow at every step, take charge of your journey and thrive in a supportive community.
Are You Ready to Create Your Own Sunshine?
As you enter the Sun Pharma world, you'll find yourself becoming 'Better every day' through continuous progress. Exhibit self-drive as you 'Take charge' and lead with confidence. Additionally, demonstrate a collaborative spirit, knowing that we 'Thrive together' and support each other's journeys."
Role Summary:
The Product Manager is responsible for the development, collaboration, implementation, and accountability of HCP marketing strategy and operational plans that optimize profitability, market share, and revenue growth for the brand portfolio in the short and long term. This role requires leadership and the ability to lead various assignments to help the business unit achieve its overall goals. The Product Manager works closely with cross-functional teams and leverages market intelligence to drive marketing strategy implementation and ensure effective execution.
Key responsibilities:
Strategic Planning & Execution

• Developing business plans/ market strategies for the products within the assigned portfolio.
• Making Brand plan, Brand strategy & competitor analysis of the brands.
• Ensuring marketing strategy implementation through sales force connect
• Providing training, product knowledge, and direction to the field sales team to ensure that they are well-equipped with scientific and communication skills both
• To work with cross-functional teams like medical affairs, the learning and development team, and R & D team (Research & Development) in the process.

Promotional Planning & Implementation

• Planning & timely delivery of promotional inputs.

• Coordinate with printers and suppliers for local procurement and printing of marketing materials.

New Product Introductions

• Stay updated on the NPI calendar, including changes in product names, packs, or manufacturing.

• Product forecasting, new product pipeline strategy, new product pre-launch and launch strategy and post-launch, new initiatives for product growth strategy.
• Market intelligence through primary research and customer connect

Sales Team Engagement

• Collaborate with Country Head and Country Sales Leadership to motivate and engage the sales team to take ownership of marketing initiatives.
• Provide visit-wise detailing stories and quarterly promotional plans.

Event & Conference Management

• Conducting meetings, Product launches, organizing CMEs. Conference engagement plans.

Budget & Compliance

• Track promotional spend and ensure alignment with budget.
• Follow standard SOPs for procurement, printing, and brand reminders.

Travel Estimate
Travel needed basis business requirements
Job Requirements
Educational Qualification
Bachelor's degree in Life Sciences, Pharmacy, or related field; MBA or advanced degree preferred
Experience
5-7 years of overall experience
Your Success Matters to Us
At Sun Pharma, your success and well-being are our top priorities! We provide robust benefits and opportunities to foster personal and professional growth. Join us at Sun Pharma, where every day is an opportunity to grow, collaborate, and make a lasting impact. Let's create a brighter future together!
Disclaimer: The preceding job description has been designed to indicate the general nature and level of work performed by employee within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees as assigned to this job. Nothing herein shall preclude the employer from changing these duties from time to time and assigning comparable duties or other duties commensurate with the experience and background of incumbent(s).

Skills Required