We are looking for an experienced Graphic designer cum Video creator/editor to create engaging graphics and video for our company.
Job Responsibilities:
Create graphics and layouts for product illustrations, digital banners, e-mails templates, collaterals, newsletters, social media creatives, web layouts, postcards, etc.
Create and edit videos, multimedia videos, motion graphics, audio-video, animations and infographics Ads video etc.
Conceptualize slides, displays, and templates into visually appealing designs to ensure final graphics and layout are visually appealing and on brand requirements.
Translate concepts into working models while keeping in mind the design aesthetics, brand guidelines, templates, and latest design standards.
Understand the audience segmentation of the brand for whom the message/ advertisement has been created.
Give inputs on the existing video/advertisement in the form of observations and suggestions as per YouTube best practices.
Focus and analyse the advertisement on parameters like brand logo visibility, product visibility, ad duration, brand cues, product USP shown, etc.
Use data and research to shape the brand's narrative and suggest content/ video experiences tailored to the brand's target audience.
Ability to run design explorations, creating multiple options to react to and consider by the team.
Constantly research and proactively suggest creative designs/formats.
Operate tools such as Adobe Creative Suite, After Effects, Illustrator, InDesign, CorelDraw, Photoshop, Premiere Pro, Microsoft PowerPoint design, Figma etc.