Job Description

The Role You are a creative leader who sees life as a canvas and is passionate about painting it vividly. You create highly engaging designs that reinforce the brand identity system while creating a high visual impact and exceptional customer experience. You work on a wide variety of designs including images, infographics, line drawings, illustrations, templates etc. for a variety of products like the brandbooks, websites, ebooks, newsletters, in-house and vendor magazines, product packaging, office docs, branding merchandise, stationery, presentations, brochures, product manuals, dashboards, advertising, social media, exhibitions and displays, billboards etc. You are an expert when it comes to advising about paper/ fabric/ material type, printing styles, effects etc. while going for print solutions. Key Responsibilities Design and execute creative briefs, brand identity guidelines Show rough drafts / sketches/ prototypes for the given \'brief\' Work with a wide range of media and use graphic design software Think creatively and develop new design concepts, graphics and layouts Amend final designs / images for effect, dimension, file type, file size, transparency, effects, colour correction etc. Create/edit videos with proper use of captions, animation, sub-title, background music, aston etc. Coordinate well with various team members in the marketing and communications team viz content writers, digital marketers, web designers etc. Experience & Traits About 5 to 7 years of rounded work experience touching all aspects of design Demonstrable graphic design skills with a strong portfolio showcasing a foundation in Typography, Interaction and Visual Design, and idea generation Creative flair, versatility, conceptual/visual ability and originality Up-to-date with industry leading software and technologies (CorelDraw, In Design, Illustrator, Dreamweaver, Photoshop etc.) Proficient with the use of online design and colour tools like canva, adobe kuler, paletton Working knowledge of web-design, UI/UX preferred Good understanding of Digital Marketing (PPC campaigns, Social Media Campaigns, Email Marketing, Mobile Marketing) A professional degree in Multimedia / Graphic Design Ability to interact, communicate and present ideas Insatiable hunger to perfect one\'s craft and abundantly patient in bringing out the subsequent edits and final designs

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