To create engaging videos, reels, graphics, posters, and digital content for marketing, branding, and promotional activities. The role focuses on boosting online presence, improving patient engagement, and supporting all digital campaigns.
2. Key Responsibilities A. Video Editing
Shoot and edit videos (doctors' videos, patient testimonials, procedure clips, clinic tours).
Create reels, shorts, and social media videos with transitions, captions, and effects.
Edit before/after videos for dermatology, aesthetics, cosmetology, and ophthalmology.
Maintain high quality, smooth storytelling, and brand consistency.
Handle color correction, sound leveling, and background music.
B. Graphic Design
Design clinic posters, banners, flyers, brochures, and social media creatives.
Prepare festival posts, offer posts, weekly informative posts (skin, hair, eye, dental).
Make thumbnail designs for YouTube and short-form platforms.
Maintain brand identity across all designs (logo, colors, fonts).
C. Social Media Support
Create content calendar based on treatments, offers, and campaigns.
Provide creatives to the marketing team on time.
Export files in correct formats for Instagram, Facebook, YouTube, and website.
Collaborate with the digital marketing team for ads and campaigns.
D. Photography & Shooting
Capture high-quality photos of clinic, procedures (with consent), and equipment.
Take before/after treatment photographs.
Set up lighting, framing, and angles for shoots.
E. Administration & Coordination
Maintain storage, hard drive, and project backups.
Work closely with doctors, clinic manager, and marketing team.
Deliver content before deadlines.
Update project status in a content tracker.
3. Required Skills & Qualifications
Knowledge of Adobe Premiere Pro / Final Cut / DaVinci Resolve
Knowledge of Photoshop, Illustrator, Canva, Figma
Experience in creating reels and short-form content
Good understanding of color theory, fonts, and aesthetics
Basic camera shooting skills
Creativity + ability to meet deadlines
SOP (Standard Operating Procedure)
for Video Editor cum Graphic Designer
SOP 1: Daily Workflow
Check content calendar or tasks assigned by Manager.
Organize raw files from camera/mobile into folders.
Prioritize urgent posts (offer posts, festival posts, doctor videos).
Edit videos and graphics based on deadlines.
Submit completed content for approval.
Finalize approved creatives and export in required format.
Backup files at the end of the day.
SOP 2: Video Shooting Process
Ensure camera/mobile is charged and storage is available.
Set up lighting, background, and mic (if available).
Guide doctor/staff for best angles, clarity, and script.
Record video smoothly--stable frame, clear audio.
Take multiple shots for safety.
Transfer raw footage immediately to system with date-wise folder.
SOP 3: Video Editing Standard
Import raw footage ? clean unwanted clips.
Add caption, logo watermark, and brand colors.
Use trending music (copyright-free if needed).
Add relevant text overlays, before/after transitions, and animations.
Ensure:
No shaky clips
No background noise
Clear voice
Proper brightness/contrast
Export in correct format:
Reels:
1080x1920
YouTube:
1920x1080
Square post:
1080x1080
SOP 4: Graphic Designing Standard
Check brand guidelines (logo, color codes, fonts).
Draft 2-3 layout options when required.
Use high-resolution images and proper alignment.
Add call-to-action (CTA) if it's a promotional design:
Call Now
Book Appointment
Offer Valid Till Date
Ensure spelling, grammar, price details, and dates are correct.
Submit for approval before posting.
SOP 5: Social Media Post Workflow
Prepare content at least
2 days in advance
.
Coordinate with marketing team for captions/hashtags.
Deliver final designs by:
Reels by 2 PM
Regular posts by 4 PM
Keep editable files (PSD, AI, PRPROJ) saved neatly.
SOP 6: File Management
Create monthly folders:
Raw Videos
Edited Videos
Creatives
Thumbnails
Reels
Backup all work on external drive weekly.
Keep file names clear:
DrName_Service_Date_ProjectName.mp4
SOP 7: End-of-Day Reporting
Share daily work done:
Videos Edited
Reels Created
Creatives Designed
Pending Work
Submit list to Clinic Manager/Marketing Head.
Job Type: Full-time
Pay: ?15,000.00 - ?18,000.00 per month
Work Location: In person
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