Job Description

: Graphic Designer - Brand Promotion (3-5 Years Experience) at Mekark.com. This role crafts compelling visuals for social media and collaterals to elevate Mekark's PEB, warehouse, and prefab brand in South India's competitive construction market.

Key Responsibilities

Develop high-impact graphics for LinkedIn, Instagram, and Facebook posts showcasing PEB projects, case studies (e.g., TATA collaborations), and services like mezzanine flooring and roofing to drive 2-3x engagement among B2B leads.? Design brand collaterals including brochures, proposals, and email templates emphasizing "on-time delivery" and "cost-effective turnkey solutions" for industrial clients in Chennai and beyond.? Create video thumbnails, carousels, and infographics for Meta Ads and outreach campaigns, optimizing for conversions on high-revenue keywords like "PEB manufacturers Chennai."?

Required Skills & Experience

3-5 years in graphic design for B2B brands, with expertise in Adobe Creative Suite (Photoshop, Illustrator, Premiere for edits), Figma, and Canva for rapid social assets. Proven portfolio of construction/SaaS promo materials, including social media kits that boosted leads or engagement by 30%+ in industrial sectors.

Qualifications & Tools

Category

Details

Education

Bachelor's in Graphic Design/Fine Arts; certifications in Adobe or UI/UX tools.

Technical Skills

Motion graphics for Reels, brand guideline adherence, SEO-friendly visuals (alt text), integration with HubSpot/GA4 for performance tracking. ?

Soft Skills

Collaborative storytelling, quick iterations based on campaign feedback, understanding of prefab market visuals (steel structures, warehouses). ?

Report to Growth Marketing Lead; target visuals supporting 25% quarterly lead growth. Apply via LinkedIn with portfolio link demonstrating brand promo impact

Job Types: Full-time, Permanent

Pay: ₹18,000.00 - ₹35,000.00 per month

Benefits:

Health insurance
Work Location: In person