We are on the lookout for a versatile and creatively-driven
Graphic Designer
to bring compelling visual narratives to life across digital platforms. If you thrive in fast-paced environments and can effortlessly switch between designing Meta and Google ads, engaging email newsletters, scroll-stopping social media creatives, and eye-catching website/WhatsApp banners, then you might be exactly who we're looking for.
Key Responsibilities:
Design Digital Ad Creatives:
Develop engaging static and GIFs for Meta and Google Ads that convert and align with campaign goals.
Social Media Content:
Create thumb-stopping visuals for social media posts across various platforms, maintaining brand consistency and appeal.
Email & Newsletter Design:
Craft visually engaging email layouts optimized for click-through and conversion, blending creativity with usability.
Web & WhatsApp Creatives:
Design banners, web visuals, and WhatsApp assets that align with promotional strategies and enhance UX.
Marketing Collateral:
Develop catalogs, flyers, sales kits, press releases, and other assets to support internal and external marketing efforts.
Brand Consistency:
Maintain a cohesive visual identity across all creative outputs, ensuring alignment with brand guidelines.
Image Editing & Retouching:
Perform high-quality edits, enhancements, and manipulations for digital visuals and wallpapers.
Collaborative Brainstorming:
Work closely with cross-functional teams to conceptualize campaigns and creative assets from scratch.
Design Optimization:
Contribute to efficient design workflows and asset management systems, optimizing turnaround times.
Trend Research:
Stay updated with industry design trends, AI-based tools, and UI/UX innovations to ensure fresh, modern visuals.
Qualifications:
Design Tools Mastery:
Proficiency in Canva, Figma, Sketch, Adobe Photoshop, Illustrator, and knowledge of motion design tools.
Typography & Visual Expertise:
Strong command over typography, layout principles, and visual hierarchy for high-impact design.
Creative Vision:
Ability to conceptualize from scratch and develop visuals that resonate with targeted ecommerce audiences.
Detail-Oriented:
Strong attention to detail, color composition, and visual harmony.
Communication:
Excellent communication and feedback skills--comfortable presenting design rationale and collaborating with stakeholders.
Bonus:
Familiarity with AI-based design tools and automation techniques for scalable creative output.
How to Apply:
Interested candidates are invited to submit their resume, a cover letter detailing their relevant experience, and examples of past experience in exhibiting any of the skills mentioned above.
Kalaiworks celebrates diversity and is committed to creating an inclusive environment for all individuals. At Kalaiworks, we are more than just a performance marketing company. We are a mixed bag of generalist and specialist powerhouses of innovation, growth hacking, and strategic execution. We are tinkerers! We are thinkers! We are creators!
Job Type: Full-time
Pay: ₹25,000.00 - ₹33,500.00 per month
Work Location: In person
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