Cureveda is conceptualized to deliver 100% vegetarian, as close to nature, non-prescription formulas driven by innovation & clinical validation. Inheriting a 100 year old legacy in herbal research enables the brand to develop a range especially suited for Indian needs while being globally competitive in safety & performance.
Job Summary:
We are looking for a creative and detail-oriented Graphic Designer with D2C experience, particularly in designing performance ads, social media content, and email marketing materials. The ideal candidate will have a strong eye for design, a deep understanding of customer behavior in the D2C space, and a proven track record of creating visuals that drive engagement and conversions.
Key Responsibilities:
Performance Ads Design: Create high-converting static designs for performance marketing campaigns across platforms like Facebook, Instagram, and Google. Focus on driving clicks, conversions, and overall campaign success.
Social Media Design: Develop visually engaging content for Cureveda's social media channels, including static posts, stories, and promotional materials. Ensure content aligns with brand guidelines and resonates with our target audience.
Email Design: Design visually appealing and effective email templates for various campaigns, including promotional offers, product launches, and newsletters. Ensure emails are responsive and optimized for different devices.
A/B Testing: Collaborate with the marketing team to implement A/B testing on various design elements to optimize performance and achieve the best results.
Brand Consistency: Maintain consistency in design across all digital touchpoints, ensuring that all visual content aligns with Cureveda's brand identity and values.
Trend Analysis: Stay updated on the latest design trends, especially in the D2C space, and apply relevant insights to your work.
Collaboration: Work closely with marketing, content, and web development teams to ensure that designs meet the strategic goals of the business.
Iteration and Feedback: Respond to feedback and iterate designs to continually improve performance and effectiveness.
Availability: Can join immediately within 15 days should apply
Qualifications:
Experience: 3+ years of experience in graphic design, with a focus on performance ads, social media, and email design in the D2C sector.
Education: Bachelor's degree in Graphic Design, Visual Communication, or a related field.
Skills:
Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
Strong understanding of design principles for performance marketing.
Knowledge of A/B testing and data-driven design improvements.
Strong typography, layout, and color theory skills.
Personal Attributes:
Results-oriented with a strong focus on ROI in design efforts.
Excellent communication and teamwork skills.
Ability to thrive in a fast-paced environment with multiple projects and tight deadlines.
Innovative thinker with a passion for staying ahead of design trends.
Job Type: Full-time
Pay: ?45,000.00 - ?53,000.00 per month
Benefits:
Flexible schedule
Leave encashment
Provident Fund
Ability to commute/relocate:
Andheri East, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
Please share your portfolio link.
What is your notice period?
Have you worked on any projects related to cosmetics, wellness, fitness, or nutraceuticals?
Experience:
total work: 3 years (Required)
Work Location: In person
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