to lead and elevate our brand's visual identity across multiple platforms. The ideal candidate has a strong background in
branding, packaging design, social media content creation, and video editing
, and is adept at leveraging
AI tools
to streamline and enhance creative output. You will play a key role in shaping how our brand communicates visually and emotionally with our audience.
Key Responsibilities
Branding & Identity:
Develop and maintain cohesive visual brand guidelines.
Design brand assets including logos, typography systems, and brand collateral.
Packaging Design:
Create compelling and functional packaging that aligns with brand values.
Collaborate with product and marketing teams on new product launches and redesigns.
Social Media & Digital Content:
Design engaging social media content (static and animated) tailored for platforms like Instagram, Facebook, LinkedIn, and YouTube.
Work with content and strategy teams to conceptualize campaigns and visuals.
Video Editing:
Edit promotional videos, reels, and tutorials for marketing and social media use.
Apply motion graphics and animation where necessary.
AI Tools & Innovation:
Use AI-based tools (e.g., Midjourney, Runway, Adobe Firefly, Canva AI, etc.) to enhance creative workflows and ideation.
Stay updated with design and tech trends to bring new ideas to the table.
Team Leadership:
Mentor junior designers and freelancers.
Provide feedback and ensure consistency across all design output.
Required Skills & Qualifications
Bachelor's degree in Graphic Design, Visual Communication, or related field.
5+ years of professional design experience in branding, packaging, and digital media.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects).
Experience with video editing and basic animation/motion graphics.
Familiarity with AI-powered design tools and platforms.
Strong portfolio showcasing work across branding, packaging, and social content.
Excellent communication, time management, and collaboration skills.
A strong sense of aesthetics, attention to detail, and storytelling ability.
Preferred Qualifications
Experience in the [FMCG / D2C / lifestyle / fashion / wellness] industry.
Working knowledge of UI/UX design tools (Figma, Adobe XD).
Experience in art direction and photo/video shoots.
Why Join Us?
Work in a creative, fast-paced, and growing brand environment
Opportunity to lead design initiatives across diverse formats
Collaborate with a passionate and talented team
Competitive salary and growth potential
Job Types: Full-time, Permanent
Pay: ?11,341.39 - ?39,838.32 per month
Work Location: In person
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