The Brand & Visual Designer will define and own the visual identity of the company across all marketing, product, and customer-facing touchpoints. The role focuses on creating high-impact creatives, scalable design systems, and performance-driven assets for global audiences.
Key ResponsibilitiesFirst 90 Days
Establish a strong and consistent
visual identity
for Gumlet across marketing, brand, and product assets.
Create high-quality creatives for
website, social media, paid ads, product launches, and campaigns
.
Work closely with
Marketing & Product teams
to build design workflows and maintain visual consistency.
First 180 Days
Build a
reusable design system
for marketing and branding.
Introduce
visual storytelling formats
:
Illustrations
Motion graphics
Short videos
Deliver
data-driven, performance-focused creatives
for global campaigns.
Success Metrics (KPIs)
CTR (Click-Through Rate)
uplift on campaigns
Engagement rate
improvement on creatives
Brand consistency
across all visual channels
Design system adoption
and smooth scalability
On-time and high-quality deliverables
Candidate RequirementsExperience
3-6 years in
B2B / SaaS marketing design
.
Must-Have Skills
Expert in
Figma
,
Adobe Illustrator
, and
Photoshop
.
Strong experience in:
Web design
Social creatives
Paid ads assets
Solid understanding of
brand systems
, typography, layout, and UI fundamentals.
Portfolio showcasing
B2B or SaaS design work
.
Nice-to-Have
Motion design/video editing (After Effects, Premiere Pro).
Understanding of
design analytics
:
GA4
Hotjar
Microsoft Clarity
Job Types: Full-time, Permanent
Pay: ?1,000,000.00 - ?1,500,000.00 per month
Benefits:
Provident Fund
Work Location: In person
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