Create original graphics, prints, and patterns for clothing and accessories that align with seasonal trends and brand aesthetics.
Branding & Trims:
Design visual elements for brand identity, such as logos, color schemes, and custom graphics for labels, tags, and packaging.
Marketing & Digital Content:
Develop visually appealing materials for print (flyers, ads, brochures) and digital platforms (social media, websites) to promote collections and sales.
Trend Research:
Conduct market research and analyze fashion and color trends to inform design decisions and ensure designs are commercially viable.
Collaboration:
Work closely with fashion designers, textile designers, and merchandisers to ensure designs are cohesive with garment silhouettes, fabrics, and overall brand strategy.
Prototyping & Production:
Prepare digital mock-ups, create print-ready files, and collaborate with printers to ensure final products meet design specifications.
Mood Board Creation:
Develop visual mood boards and presentations to communicate design concepts and ideas to stakeholders.
Required Skills & Qualifications
Design Software Proficiency:
Advanced skills in graphic design software, particularly Adobe Illustrator and Photoshop, are essential.
Creativity & Concept Development:
A strong ability to generate new, innovative, and commercially viable design ideas.
Technical Skills:
Proficiency in creating digital designs, preparing them for print, and developing visual mock-ups.
Trend Awareness:
A deep understanding of current fashion, textile, color, and general design trends.
Attention to Detail:
Strong accuracy and meticulousness in design execution and file preparation.
Collaboration & Communication:
Excellent teamwork, organizational, and communication skills to work effectively within a design team.
Hand Drawing Skills:
The ability to sketch and illustrate designs by hand is often beneficial.
Brand Understanding:
Knowledge of brand guidelines to ensure designs maintain a consistent and cohesive visual identity.
Job Type: Full-time