Job Description

Graphic Designer - KRA (Key Result Areas)

1. Creative Design & Visual Quality

Design creatives for

social media posts, ads, banners, brochures, posters, and websites

Maintain

brand consistency

across all designs Ensure designs are

visually appealing, modern, and aligned with marketing goals

Follow latest

design trends

and platform-specific requirements

KPI:

Quality score from team/client feedback Rework percentage below 10%
2. Social Media & Marketing Creatives

Create creatives for

Facebook, Instagram, LinkedIn, Google Ads

Design

static posts, carousels, reels covers, ad banners

Deliver creatives as per

content calendar and campaign timelines

KPI:

Timely delivery of creatives (95% on-time) Engagement improvement through design support
3. Website & Digital Assets

Design

website banners, landing page creatives, UI elements

Optimize creatives for

fast loading & responsive design

Coordinate with

web developers & SEO team

KPI:

Design compatibility with web standards Zero major design errors post-launch
4. Brand Identity & Collateral

Design and update

logos, brand kits, presentations, flyers, standees

Maintain

brand guidelines

for each client Create

print-ready and digital formats

KPI:

Approval rate on first submission Consistency across all brand materials
5. Time Management & Productivity

Manage multiple projects simultaneously Prioritize tasks as per urgency Meet deadlines without compromising quality

KPI:

Task completion rate Adherence to deadlines
6. Coordination & Communication

Coordinate with

SEO, social media, sales & client servicing teams

Understand briefs clearly and ask questions when needed Implement feedback efficiently

KPI:

Turnaround time after feedback Team satisfaction score
7. Tools & Skill Development

Proficient in

Photoshop, Illustrator, Canva, Figma (basic UI)

Stay updated with new tools, AI design support & trends Continuous learning and skill improvement

KPI:

Tool proficiency improvement Creative innovation contribution
8. Compliance & Process Adherence

Follow company

design SOPs

Proper file naming, storage & version control Maintain backups of all creatives

KPI:

Process adherence rate Zero data/file loss issues
Applicable For:

Graphic Designer (Fresher / 6-24 Months Experience) Digital Marketing Agency In-house Marketing Team
Job Type: Full-time

Pay: ₹12,000.00 - ₹18,000.00 per month

Benefits:

Cell phone reimbursement Internet reimbursement
Work Location: In person