Job Description

About the Role:

We're looking for a data-driven

Performance Ads Specialist

who can plan, execute, and optimize campaigns across

Google, Meta (Facebook & Instagram), LinkedIn, YouTube

, and other paid platforms. The ideal candidate will be passionate about digital advertising, analytics, and achieving measurable growth through performance-driven campaigns.

Key Responsibilities:

Plan, launch, and manage

performance marketing campaigns

across

Google Ads, Meta Ads

, and other paid media platforms. Create and implement

multi-channel ad strategies

to drive conversions and lead generation. Monitor and optimize campaigns daily for

CPL, CTR, and ROI

. Conduct

A/B testing

on creatives, ad copies, and landing pages to improve results. Analyze campaign data and generate

weekly/monthly performance reports

. Set up and maintain

conversion tracking, pixels, and analytics integrations

. Collaborate with creative and strategy teams to develop impactful ad creatives. Stay updated on

platform trends, algorithm changes, and best practices

.

Requirements:

2-5 years of experience in

performance marketing

or

paid media management

. Proven hands-on experience with

Google Ads

and

Meta Ads Manager

. Familiar with

LinkedIn Ads, YouTube Ads

, and other digital platforms. Strong analytical and reporting skills. Knowledge of

Google Analytics, Tag Manager

, and

campaign automation tools

. Excellent communication and problem-solving abilities.
Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹35,000.00 per month

Benefits:

Provident Fund
Work Location: In person