Job Description

TCS is inviting application for Google Analytics



Experience range: 5-10 Years

Location: Chennai



Must-Have

4+ years of hands-on experience in a MarTech, marketing operations, or data analytics role. Extensive experience managing Google Tag Manager (GTM) implementations (client and server-side). Proven experience with Google Analytics 4 (GA4), including advanced configuration and data analysis. Experience working with campaign management and programmatic advertising platforms, specifically Campaign Manager (CM) and Display & Video 360 (DV360). Significant experience with Customer Data Platforms (CDPs) and data integration projects. Strong technical skills: Proficiency in JavaScript, HTML, CSS, SQL, and API integrations is highly valued. Deep analytical and problem-solving skills, with the ability to manage large datasets and derive actionable insights.


Excellent communication skills, capable of explaining complex technical concepts to non-technical stakeholders. Familiarity with cloud environments (GCP, AWS) and data warehousing concepts is a plus.

Location

Chennai

Job Function

TECHNOLOGY

Role

Analyst

Job Id

390963

Desired Skills

Google Analytics | Marketing | Marketing - Customer Relationship Management
Desired Candidate Profile

Qualifications

: BACHELOR OF ENGINEERING