Create and manage Google Ads campaigns across search, display, and shopping networks.
Conduct keyword research and competitive analysis to identify opportunities for growth.
Write compelling ad copy that resonates with target audiences.
Monitor campaign performance and make data-driven adjustments to optimize ROI.
Analyze and report on campaign metrics, providing insights and recommendations for improvement.
Collaborate with the marketing team to align campaigns with overall marketing strategies.
Stay updated on industry trends, best practices, and Google Ads features.
Skills and Qualifications:
Proven experience in managing Google Ads campaigns with a strong track record of success.
Proficiency in Google Ads and Google Analytics.
Knowledge of SEO principles and how they integrate with PPC.
Strong analytical skills and experience with data interpretation.
Excellent communication and collaboration skills.
Familiarity with A/B testing and conversion rate optimization techniques.
Google Ads certification is a plus.
Tools:
Google Ads
Google Analytics
SEMrush or Ahrefs
Excel or Google Sheets
Landing page builders (e.g., Unbounce, Instapage)
CRM software (e.g., HubSpot, Salesforce)
Qualifications:
Bachelor's degree in Marketing or related field.
3+ years in performance or digital marketing with proven campaign management experience.
Job Type: Full-time
Pay: ₹25,000.00 - ₹40,000.00 per month
Benefits:
Leave encashment
Paid sick time
Education:
Bachelor's (Preferred)
Work Location: In person
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