Plan, create, and manage Google Ads (Search, Display, Shopping, YouTube, Performance Max) campaigns.
Conduct keyword research, competitor analysis, and audience targeting.
Optimize ad copy, bidding strategies, and landing pages to maximize ROI.
Monitor campaign performance, analyze data, and prepare regular reports.
Stay updated with Google Ads trends, policies, and best practices.
Collaborate with marketing and creative teams to align paid ads with overall strategy.
Requirements:
Proven experience managing Google Ads campaigns with strong results.
Google Ads Certification preferred.
Strong analytical skills with the ability to interpret data and generate actionable insights.
Experience with Google Analytics, Tag Manager, and conversion tracking.
Excellent communication and copywriting skills.
Ability to manage budgets efficiently and deliver high ROI.