We are looking for a highly skilled and analytical Google Ads Specialist to join our team in Dwarka Sector 12. The ideal candidate will be responsible for the end-to-end management, optimization, and reporting of Google Ads campaigns to achieve client objectives . You will leverage your expertise to maximize ROI, drive relevant traffic, and generate high-quality leads/sales.
Key Responsibilities:
Campaign Strategy & Development:
Develop comprehensive Google Ads strategies aligned with client/business goals, including keyword research, audience targeting, and competitive analysis.
Structure and set up new Google Ads campaigns across Search, Display, Video (YouTube), and Shopping.
Campaign Management & Optimization:
Daily monitoring, analysis, and optimization of Google Ads campaigns to improve performance against key KPIs (e.g., CPC, CPA, ROAS, CTR, Impression Share).
Manage bids and budgets effectively to ensure campaigns stay within allocated spending and achieve desired results.
Conduct A/B testing on ad copy, landing pages, and bidding strategies to continuously improve campaign effectiveness.
Identify and implement negative keywords to reduce irrelevant traffic and improve ad relevance.
Performance Analysis & Reporting:
Utilize Google Analytics and other reporting tools to track campaign performance, analyze data trends, and provide actionable insights.
Prepare regular, detailed performance reports for clients/stakeholders, highlighting key achievements, challenges, and future recommendations.
Preferred Skills (Bonus Points):
Experience with other PPC platforms (e.g., Meta Ads, Microsoft Advertising).
Knowledge of SEO principles and how they interact with PPC.
Experience with marketing automation platforms or CRM systems.
Proficiency in Excel for data manipulation and reporting.
Benefits:
5-day work week (Saturday and Sunday off) for an excellent work-life balance.
Opportunity to work on diverse projects and with various industries.
Dynamic and supportive work environment.
Continuous learning and professional development opportunities.
To Apply:
If you are a passionate and results-driven Google Ads expert seeking a challenging role in Dwarka Sector 12, Delhi, we encourage you to apply! Please submit your resume along with a cover letter detailing your relevant experience and Google Ads certifications to hr@digitallytop.com
Note:
We strongly prefer candidates residing in Delhi. Only shortlisted candidates will be contacted for an interview.
Job Types: Full-time, Permanent
Pay: Up to ₹30,000.00 per month
Work Location: In person
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