Job Description

At Ueir Organic Foods, we are on a mission to build

most loved organic food brand

-- one that brings

authentic, farm-fresh organic produce

and

clean label groceries

to every Indian home. With our growing retail presence, a strong online platform, and innovative cafe formats, we are committed to transforming how people eat, shop, and connect with food.

Role Overview:

The General Manager Sales and Marketing

at Ueir Organic Foods

is a strategic leadership role responsible for

brand positioning, marketing strategy, business growth planning

, and

multi-channel revenue expansion

. You will lead

Brand, Digital, Performance Marketing, Retail Sales Strategy, and Financial Planning for Growth

-- creating a powerful synergy between

creative marketing

and

hard business outcomes

.

Key Responsibilities:

1. Brand & Marketing Leadership

Own and evolve the

brand identity

and customer positioning for Ueir Organic Foods. Build and lead

high-impact campaigns

across Meta, Google, YouTube, influencer networks, and offline activations. Ensure

consistent storytelling

across retail, cafe, D2C platforms, and social media. Develop

viral, value-based content strategies

that build emotional customer connection. Monitor

brand health metrics

-- awareness, recall, sentiment, and customer trust.

2. Business Growth & Strategy

Craft and execute

quarterly and annual marketing & growth plans

. Drive

monthly revenue targets

for both

retail and online verticals

. Coordinate closely with product, supply chain, operations, and cafe teams for launch rollouts. Leverage data to scale high-performing SKUs and campaigns.

3. Online & Retail Sales Oversight

Align

marketing and sales funnel performance

across online store (D2C), marketplaces, and physical outlets. Support retail teams with

footfall generation campaigns, in-store experience

, and

LTV strategies

. Implement conversion-focused marketing for online channels: SEO, paid ads, email, affiliates, and performance tracking.

4. Business Planning & Financial Forecasting

Collaborate with finance and leadership team to plan

marketing budgets, revenue projections

, and

cost vs ROI models

. Forecast and track key KPIs -- CAC, ROAS, Customer LTV, online/offline sales contribution, profitability targets. Ensure

profitable growth

with a sharp eye on unit economics and operating margins.

Team Leadership & Collaboration

Build and manage internal marketing team, agencies, creative partners, and performance vendors. Collaborate cross-functionally with operations, finance, product development, and customer service. Set clear KPIs for teams, and drive accountability through dashboards and reviews.

Key Requirements:

8-15 years of experience in

Brand, Marketing, or Growth roles

, ideally in

D2C, FMCG, or Retail

sectors. Proven track record of

scaling brands & revenues

across digital and retail. Strong understanding of

brand-building and data-driven marketing

. Experience managing

P&L, sales forecasting, marketing budgets

, and business projections. Leadership experience with

cross-functional teams and agency partners

. Passion for organic, sustainable, and clean food movements is a strong plus.
Job Type: Full-time

Base Pay: Up to ₹100,000.00 per month