who is passionate about games and understands gamer behavior, trends, and culture. The ideal candidate will be responsible for planning and executing end-to-end marketing campaigns that drive engagement, visibility, and growth for our games.
Key Responsibilities:
Develop and lead marketing strategies for game launches, updates, and live ops.
Identify and define target audiences to drive player acquisition, retention, and re-engagement.
Collaborate with cross-functional teams (product, design, UA, community) to ensure consistent brand messaging.
Manage campaign budgets, timelines, assets, and performance tracking.
Launch and monitor digital marketing campaigns (paid ads, influencers, social media, email, etc.).
Coordinate with PR agencies, media outlets, and platform partners for promotions.
Analyze marketing performance metrics and optimize strategies based on insights.
Keep up with industry trends, gamer communities, and competitor activities.
Requirements:
Bachelor's degree in Marketing, Business, Communications, or related field.
Minimum 3 years of marketing experience in the gaming or entertainment industry.
Strong knowledge and genuine interest in games, gaming platforms, and gamer communities.
Experience with full-funnel digital marketing strategies and user acquisition techniques.
Proficient in data analysis, marketing KPIs, and performance marketing tools.
Strong project management, communication, and organizational skills.
Preferred Qualifications:
Hands-on experience with influencer marketing, community building, or esports.
Familiarity with marketing tools such as Google Analytics, Appsflyer, Meta Ads Manager, etc.
Knowledge of F2P, monetization strategies, and live service models.
Job Type: Full-time
Pay: ?300,000.00 - ?600,000.00 per year
Benefits:
Health insurance
Paid sick time
Provident Fund
Schedule:
Day shift
Supplemental Pay:
Performance bonus
Experience:
Game Marketing: 1 year (Required)
Work Location: In person
Beware of fraud agents! do not pay money to get a job
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.