Job Description

Role: Marketing ExecutiveAbout the Role :The Marketing Executive will leverage their engineering expertise and marketing acumen to promote and sell the company's services. This role involves market research, developing marketing strategies, engaging with clients, and collaborating with technical teams to ensure services offered meet market demands.Key Responsibilities :Market Research & Analysis- Conduct thorough market research to identify trends, customer needs, and competitive landscape within the engineering sector. - Analyse data to develop insights that inform marketing strategies and product development.Marketing Strategy Development :- Assist in formulating and implementing marketing plans that align with business objectives. - Collaborate with cross-functional teams to ensure cohesive brand messaging and positioning.Our Services :- Develop and execute campaigns to promote engineering services through various channels, including digital platforms, trade shows, and industry events.- Create marketing collateral such as brochures, presentations, and case studies that effectively communicate product value propositions.Client Engagement & Relationship Management- Identify and engage potential clients to generate leads and build a robust sales pipeline.- Maintain relationships with existing clients to ensure satisfaction and encourage repeat business.Key Skills & Competencies- Educational Background:- Bachelor's degree in mechanical or civil engineering (preferable)- MBA with a specialization in Marketing. - Technical Skills:- Strong understanding of engineering principles relevant to the company's services. - Soft Skills:- Excellent communication and interpersonal skills.- Strong analytical and problem-solving abilities.- Ability to work collaboratively in a team environment.- Adaptability and eagerness to learn about new products and market trends.- Additional Qualifications:- Prior internships or project experience in marketing or sales within the engineering sector is advantageous.- Willingness to travel as required for client meetings and industry events.Personal Attributes:- Self-motivated with a proactive approach to tasks.- Detail-oriented with strong organizational skills.- Ability to handle multiple projects simultaneously and meet deadlines.- Passion for integrating engineering knowledge with marketing strategies to drive business growth.Click here to know more about the company - www.fwpl.in (ref:updazz.com)

Skills Required