Job Description

Company Introduction

Founded in 2009, KKBC is a leading B2B tech marketing agency dedicated to inspiring brands through innovative strategies and creative communication. With services ranging from media planning and digital management to brand research and public relations, we operate across APAC, EMEA, and North America, offering significant career growth opportunities. As a global, location-free company, we embrace the diverse cultural contributions of our teams across multiple countries, leveraging these perspectives to meet both local and international market needs. At KKBC, we value our team as our greatest asset and are committed to providing a dynamic environment where employees can excel and contribute to our mission of creating inspiring brands worldwide.

Role Introduction

As a Public Relations Specialist, you will play an important role in supporting the development and execution of PR strategies that boost brand visibility and reputation for our clients. You will work alongside senior PR professionals to build relationships with media outlets, create compelling content, and manage day-to-day PR activities. Your efforts will help ensure our clients get the attention they deserve in top-tier publications and across various media channels.

This is an exciting opportunity for someone who loves working in the fast-paced world of PR, building media relationships, and writing stories that get noticed.

Key Responsibilities

Build and nurture relationships with journalists, bloggers, and influencers to secure media coverage for clients across digital, print, and broadcast outlets. Write press releases, media kits, pitches, and other PR materials that effectively engagingly communicate client messages. Assist in the execution of PR campaigns, ensuring they are aligned with client goals and contribute to brand awareness and reputation. Track media coverage, monitor industry trends, and provide clients with regular reports on PR campaign performance. Act as the day-to-day point of contact for clients, providing updates on media coverage and campaign progress. Help organize and promote events like product launches, press conferences, and media briefings to enhance brand visibility. Collaborate with internal teams to create content that aligns with public relations goals, including social media posts and blogs. Conduct research on industry trends, media opportunities, and competitive PR strategies to inform client strategies.

Requirements

4+ in public relations, media relations, or communications, ideally in an agency or B2B environment. A Bachelor's degree in Public Relations, Communications, Journalism, or a related field. Excellent written communication skills, with the ability to craft compelling press materials and stories that capture attention. A foundational understanding of how to build relationships with journalists and media outlets and secure media placements. Ability to think creatively about PR strategies and find new, innovative ways to promote client brands. Strong attention to detail in both writing and executing PR campaigns to ensure accuracy and consistency across all materials. Solid organizational skills with the ability to manage multiple tasks and deadlines simultaneously. Ability to assess the effectiveness of PR campaigns through media coverage, social media engagement, and client feedback. A customer-centric approach, with a keen ability to understand client needs and deliver creative, impactful PR solutions. Ability to collaborate effectively with cross-functional teams, including marketing, creative, and content departments.
Job Type: Part-time

Expected hours: 5 - 10 per week

Benefits:

Work from home
Application Question(s):

How many years of experience do you have in B2B Public Relations? What is your expected rate per hour
Work Location: Remote