Job Description

Responsibilities 1. Plan and lead demand generation initiatives in region, responsible for regional campaign planning in coordination with Sales and Agronomy team, resourcing, execution and reporting. Identify and experiment innovative ways of demand generation tools. 2. Successful launch/introduction of new products in assigned region and establish on recommended crops. 3. Drive hyper local digital, social media and mass media campaign in support of central marketing team. strengthen culture of virtual connect with farmers/retailers/key stakeholders through virtual meetings platforms/webinars/FB Live sessions. Establish/branding of Yara Crop Nutrition Centers (YCNC) - Retail franchises, support in strengthen Yara internal 20.20 retailers/farmers concept, channel motivation, organize dealer meeting/training programs. 4. Support central team in coordination of Food Chain Partners, FPOs, Retail disruption and Digital farming initiatives. 5. Identify Yara farmers and develop farmers audio visual testimonials, stories, events etc 6. Strengthen customer support system, improve satisfaction, maintaining and updating information in the database. Coordination with Yara Customer Helpline. 7. Responsible to improve visibility both at Farmer and Retailer Level. Organizing events including exhibitions, webinars, press conferences, field days Coordinate with central team/Yara studio/vendors to provide collaterals and support to sales team - Print and Promotional Material. 8. Responsible for Vendor coordination & management, Processes compliance and Reporting, Regional sales promotion budget effectiveness and key Stakeholders Engagement and Management. Skill & Experience Knowledge & Skills: Agriculture Graduate/Post Graduate with MBA/PGDBM/ABM (Management is not compulsion for right candidate) - Planning and executing of campaigns/events, Knowledge of Crop seasonality and production, preferably nutrition Knowledge. - Able to read, write and speak in English (preferably fluent) - Social Media, Digital tools and Platforms , Knowledge of compliance, MS office Proficiency (Good at Power Point and Excel) Experience: 7-9 years of experience in Sales/Marketing, experience in Campaign Management, Digital/Social Media initiatives, handling events and exhibitions, vender coordination. Education: Agriculture Graduate/Postgraduatewith MBA/PGDBM/ABM (Management is not compulsion for right candidate) Other requirements: -A team player with good interpersonal and communication skills and able to interact with people at all levels. -Able to work independently, meet tight deadlines and work under pressure with minimum supervision. -Strong understanding of local laws and regulations -Good presentation skills -Walk the Talk -Communicates well -Passion in working with people Candidate should be ready for field travel. Additional Information Please note: This recruitment process will be managed by Company and external agencies, and by submitting your application you acknowledge and confirm that your application details can be shared with them. External agencies will manage your data according to our data privacy policy and Data Processing Agreement entered into with Yara. As a global organization, we actively strive to reflect diversity in society. We, therefore, encourage all qualified applicants from all backgrounds to apply and are committed to creating a work environment that fits gender equality and allows combining career progress with the needs of a family or other personal circumstances. Knowledge grows through differences Yara is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. We believe that creating a diverse and inclusive work environment is not only the right thing but also the smart thing to do. To deliver on this, Yara has firmly anchored Diversity & Inclusion (D&I) in our business strategy and has more than 400 employees worldwide involved in D&I ambassador networks.

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