Job Description

Roles and Responsibilities:

State-wide Field Marketing

Strategically plan and execute field marketing activities across

entire Madhya Pradesh

. Identify and tap into potential referral networks including doctors, hospitals, clinics, wellness centres, NGOs, and corporate wellness programs.

Brand Awareness & Promotion

Actively promote the services of the

Rehabilitation Centre and Physiotherapy Centre

in Indore through on-ground marketing campaigns. Represent the brand in medical camps, conferences, seminars, and local health events.

Referral and Relationship Management

Build and maintain strong relationships with healthcare professionals, clinics, and local influencers to generate consistent referrals. Ensure a positive brand image through professional and ethical conduct

Lead Generation & Conversion Support

Generate high-quality leads through field activities, hospital visits, and community outreach programs. Coordinate with internal teams to ensure timely follow-ups and conversion of leads.

Territory Planning & Reporting

Develop a detailed territory plan and weekly/monthly schedules to ensure optimal coverage of all key regions within MP. Maintain and submit regular reports on visits, activities, leads generated, and outcomes.

Market Intelligence

Collect feedback and insights from the field to help shape service offerings, marketing strategies, and competitive positioning. Monitor competitors' activities and suggest improvements for differentiation.

Training & Knowledge Sharing

Keep up-to-date with rehab and physiotherapy practices to effectively communicate benefits to potential clients and stakeholders. Train junior marketers or support staff if needed.

Event Coordination

Organize and manage health camps, awareness drives, and promotional events across cities and towns in MP. Work closely with operations and clinical teams for smooth execution.

Qualifications & Skills:

MBA

in Marketing or related specialization.

Minimum 5 years

of field marketing experience, preferably in the

medical/healthcare sector

. Strong interpersonal, communication, and negotiation skills. Willingness to travel extensively across Madhya Pradesh. Self-motivated with the ability to work independently. Knowledge of the local language and regional culture will be a strong advantage.
Job Types: Full-time, Permanent

Pay: ?20,000.00 - ?25,000.00 per month

Benefits:

Cell phone reimbursement Food provided Internet reimbursement Leave encashment Paid sick time
Language:

Hindi (Preferred)
Work Location: In person