Responsibilities
Plan and complete field marketing campaigns after conducting preliminary research
Develop robust knowledge of all product lines/services
Produce various literature, signage, merchandise, and other materials to be used at field marketing events
Maintain relationships with third-party vendors and venues
Negotiate with retailers and other third-party partners on promotional display and merchandise placement
Promote business expansion opportunities to retailers and other merchants through successful field marketing programs
Attend relevant trade shows and events
Monitor industry trends and competitor activities
Manage social media activity surrounding field marketing campaigns
Track expenses in an organized fashion
Report weekly/monthly on the status of field marketing activities
Document and share lead/customer intelligence with sales team.
Develop and execute regional marketing plans to drive lead generation and brand awareness.
Collaborate with sales and product teams to create tailored marketing strategies.
Organize and participate in regional trade shows, conferences, and events.
Analyze regional marketing campaign performance and optimize strategies accordingly.
Manage regional marketing budgets and ensure efficient allocation of resources.
Create localized content and promotional materials that resonate with the target audience.
Conduct market research to identify regional trends and opportunities.
Qualifications
Graduate / Marketing, Business Administration, or related field.
Proven experience in field marketing or similar role.
Strong understanding of local market dynamics and consumer behavior.
Ability to manage multiple projects simultaneously and meet deadlines.
Excellent communication and interpersonal skills.
Experience with marketing automation tools and CRM software.
Skills
Cold Calling
Market research
Visit New Customers on daily basis
Data analysis
Digital marketing
Job Type: Full-time
Pay: ₹10,000.00 - ₹25,000.00 per month
Work Location: In person
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