Job Description

Female Senior Marketing Executive - Landscaping Company (West Bengal Candidates apply only)

Location: Kolkata

Reports To: Marketing Manager / Director

Experience: 5-6 Years in Marketing (Preferably in Landscaping, Real Estate, or Home Services)

Job Summary:

We are seeking a motivated and experienced Senior Marketing Executive to promote our landscaping services across residential, commercial, and institutional sectors. Execute marketing strategies with a strong focus on lead generation, brand building, and revenue targets. The ideal candidate will have a proven record in marketing execution and achieving monthly lead and conversion targets in service-based industries. Candidate should have a strong grasp of both digital and offline marketing, excellent communication skills, and the ability to manage campaigns that generate leads and enhance brand visibility.

Key Responsibilities:

Target-Based Objectives:

Achieve monthly lead generation targets across 15 lack per month.

Restrict marketing spend as per management set limit.

Marketing & Campaign Execution:

Develop and execute seasonal campaigns for lawn maintenance, landscaping design, tree planting, irrigation systems, etc.

Coordinate offline marketing--brochures, hoardings, event participation, housing societies, exhibitions.

Digital & Content Marketing: -

Provide inputs to update website plus landing page based on expenses.

Manage and grow social media platforms with engaging visuals, client showcases, and promotions.

Suggest promotional content--emailers, WhatsApp creatives, videos, and brochures.

Brand Building & CRM:

Build and manage a consistent brand identity across all channels. Collaborate with all department to improve client experience.

Reporting & Analytics:

Prepare weekly/monthly reports on campaign performance, lead flow, and conversion rates.

Analyse competitor marketing activities and local market trends to identify growth opportunities.

Required Skills:

6 years of experience in B2C marketing with performance targets.

Excellent communication and copywriting skills.

Must be comfortable with field visits (client sites, photo shoots, events).

target-15lack per month (50% new customer)

Compensation & Perks:

Salary: Rs 35000 to Rs 50000 per month plus incentive.

Travel & Mobile Reimbursement.

Opportunity to grow into a leadership role in a green and growing industry.

Only females can apply

for

this position

Qualification: -

MBA or any graduate with 6 years of experience

Email id:-talentacquisition@devantitsolutions.com

Contact Number:-7605083834

Job Type: Full-time

Pay: ₹35,000.00 - ₹50,000.00 per month

Benefits:

Health insurance Provident Fund
Schedule:

Day shift Fixed shift
Supplemental Pay:

Commission pay
Experience:

B2B Marketing: 6 years (Preferred)
Language:

English (Preferred) Bengali (Preferred)
Work Location: In person

Application Deadline: 04/07/2025
Expected Start Date: 07/07/2025