Job Description

Core responsibilities

Campaign Management:

Develop, implement, and manage digital marketing campaigns to achieve business goals.

Content Creation:

Write and optimize content for the website, social media, and email newsletters.

Social Media:

Oversee and execute social media strategies across different platforms.

Website Management:

Manage and maintain the organization's website, and work with IT to fix any online content errors or bugs.

Analytics and Reporting:

Track website traffic and other marketing metrics, analyze data to measure campaign effectiveness, and provide regular reports.

SEO and SEM:

Implement SEO best practices to improve search engine rankings and manage paid search (PPC) campaigns.

Trend Monitoring:

Stay current with new digital marketing trends and technologies to ensure the brand remains competitive.
Required skills

Analytical Skills:

Ability to analyze data and use insights to improve campaigns.

Technical Skills:

Proficiency with digital marketing tools and platforms, such as Google Analytics, marketing automation software, and CRM systems.

Creativity:

Ability to generate new ideas for campaigns and content.

Communication:

Strong written and verbal communication skills to coordinate with teams and create compelling copy.

Project Management:

Ability to manage multiple projects and meet deadlines.
Qualifications

A bachelor's degree in marketing, communications, or a related field is often required. Experience with digital marketing channels, including SEO, SEM, social media, and email marketing. Familiarity with web analytics tools like Google Analytics is essential.
Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person