Job Description

Job Title:

Senior Facebook (Meta) Ads Manager - Performance Marketing

Experience Required:

4+ Years (Hands-on experience with Meta Ads)

Location:

Gurugram / Delhi NCR (On-site / Hybrid - as applicable)

Job Type:

Full-Time

Job Summary:

We are looking for a

results-driven Senior Facebook (Meta) Ads Manager

with

4+ years of proven experience

in managing high-budget performance campaigns. The ideal candidate should have deep expertise in

lead generation, conversion optimization, audience strategy, and scaling profitable campaigns

, preferably in

real estate or high-ticket industries

.

Key Responsibilities:

Plan, create, manage, and scale

Facebook & Instagram ad campaigns

Handle

high-budget lead generation & conversion campaigns

Build and optimize

custom, lookalike & retargeting audiences

Create

funnel-based campaign structures

(Cold ? Warm ? Hot) Analyze campaign performance and optimize

CPL, CPA & ROAS

Write and test

ad copies, creatives, headlines & CTAs

Perform

A/B testing

on creatives, audiences, placements & formats Work with design & content teams for high-converting creatives Track events using

Meta Pixel, CAPI & lead forms

Generate daily, weekly & monthly performance reports Stay updated with

Meta policy updates, algorithm changes & new features

Coordinate with sales teams to improve lead quality
Required Skills & Qualifications:

4+ years of hands-on experience

in Facebook / Meta Ads Strong understanding of

Meta Ads Manager & Business Manager

Experience with

lead generation, traffic, conversions & retargeting

Solid knowledge of

Meta Pixel, Conversion API & tracking

Expertise in

performance marketing metrics

(CPL, CPA, CTR, ROAS) Experience with

high-ticket lead generation

(Real Estate preferred) Ability to manage

multiple ad accounts & campaigns simultaneously

Strong analytical & decision-making skills
Preferred Qualifications (Plus Point):

Experience in

Real Estate / Infrastructure / Property Marketing

Knowledge of

Google Ads & landing page optimization

Experience working with

CRM & lead management systems

Ability to scale campaigns from low to high budgets profitably
What We Offer:

Competitive Salary (Best in Industry) Performance-based incentives Opportunity to manage

large ad spends

Growth-focused work environment Long-term career opportunities
Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹80,000.00 per month

Benefits:

Cell phone reimbursement Commuter assistance Flexible schedule Food provided Health insurance Internet reimbursement Leave encashment Life insurance Paid sick time Paid time off Provident Fund Work from home
Work Location: In person