Job Description

Role Objective

To

identify, develop, and grow international business opportunities

by researching export markets, analyzing trade data, engaging prospects, and generating qualified leads for export sales -- with a strong focus on

product-market fit, buyer identification, and deal conversion support

.

This role does NOT involve export documentation or logistics execution.

Key Responsibilities

Export Market Research & Analysis

Research

high-potential export markets

using: Import-export data Trade statistics HS code analysis Market demand trends Identify: Countries importing relevant products Major buyers / importers Competitor activity Analyze pricing trends, demand volume, and entry barriers

Lead Generation & Business Development

Generate leads through: Trade portals (IndiaMART, TradeIndia, Alibaba, etc.) Export databases Industry directories Trade fairs & exhibitions LinkedIn & email outreach Qualify leads based on: Buyer profile Volume potential Country & trade feasibility

Exhibition & Trade Fair Support

Pre-show: Identify exhibitors & visitors Prepare target buyer list During / Post-show: Follow up with leads Convert inquiries into discussions Maintain structured lead tracker

Product & Market Mapping

Identify: Products suitable for export Country-wise demand Pricing benchmarks Match company products with: Import trends Industry requirements Market gaps

Sales Support & Coordination

Support management in: Preparing commercial proposals Customer presentations Market entry strategies Maintain CRM / lead tracker Track enquiry-to-conversion funnel

Key Performance Indicators (KPI Scorecard)

KPI AreaMeasurementQualified Export LeadsMonthly countNew Markets IdentifiedQuarterlyBuyer EngagementsCalls / emails / meetingsExhibition Leads Converted% conversionMarket Research ReportsMonthlySales Opportunities GeneratedValue & volumeFollow-up DisciplineTimely updatesRevenue SupportContribution to exports

Qualification & Experience

Mandatory:

Graduate (Business / Commerce / Engineering preferred)

2-6 years experience in export sales / international BD

Strong understanding of: Export markets HS codes Trade data analysis International buyer behaviour Excellent English communication (email & calls)
Preferred:

Experience in: Industrial products / machinery / B2B exports Trade exhibitions International lead generation Familiarity with: EXIM data tools LinkedIn Sales Navigator CRM systems MS Excel & reporting
Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹65,000.00 per month

Benefits:

Health insurance Leave encashment Provident Fund
Ability to commute/relocate:

Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Preferred)
Language:

English (Required)
Work Location: In person